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DISNEY DELIGHTS


Tom McAuley, licensed national account manager, Chanelle Pet:


“Our new Disney pet range was developed as a result of working closely with Disney over the last two years to bring to market a colourful and exciting range of pet accessories. The range – which we launched in


May 2012 – is positioned to provide fun and amusement through the beloved, widely recognised Disney characters. It has been a very exciting


few months for us and we have thoroughly enjoyed working with such a globally successful and dynamic brand.’


Donna Frosdick, PR and licensing manager, Churchill China:


“Churchill has worked with Disney for the last six years. As one of the world’s most recognisable brands with characters that have longevity and traditional family values, the Disney name instills trust and confi dence with consumers. In an ever-changing world these core sentiments of fun, friendship and adventure carry on through a lifetime – for example, Winnie the Pooh really taps into a nostalgic theme that consumers trust and love to give as gifts. We continue to work with Disney, and will be launching an exclusive range of UK-manufactured designs in 2013.”


Above: It’s a dog’s life apparently.


Holly Davies, business development manager, H&A:


“H&A has worked with Disney on licensed children’s toiletries for almost fi ve years now. It is a valued partnership which continues to grow in success, year after year. We currently licence eight Disney properties from heritage, nostalgic licenses right through to the latest offerings.


Disney characters bring H&A bath products to life, adding an element of fun and familiarity. The characters continue to be a muse for our product development teams and our latest signing, Jake and the Never Land Pirates, is one we are particularly excited to develop. to sharing in Disney’s and bringing its


We look forward


continued success fabulous characters children across the come.”


to the bath tubs of nation for years to


Above: Nostalgic styling from Winnie the Pooh.


Mike Riddell, managing director, Panini UK:


“Disney is one of Panini’s longest and most valued licensors, covering collectables on a worldwide basis as well as magazines and stationery in


Europe. We have been publishing Marvel comics and collectables for many years and the consolidation of Disney and Marvel brought together two of our key licences. 2012 was a stand-out year for


Above: H&A has developed ranges featuring many of the favourite Disney franchises.


Panini UK, with the launch of Club Penguin Magazine, Club Penguin sticker collection and further growth of Disney Junior Magazine. Spider-Man Magazine saw year- on-year growth as a result of the Amazing Spider-Man movie and The Avengers Magazine surged on the back of the phenomenal success of Avengers Assemble. Panini released sticker collections for both movies and the power of Disney at retail provided an unprecedented platform for Marvel merchandise.


A SPECIAL MAX PUBLISHING © Disney TM & © 2013 MARVEL & Subs. 91 disney PUBLICATION 2013 All retailers now know that


Disney and Marvel command a major share of the children’s market, dominate all children’s ranges and are must-stock items. 2013 is the fi rst full year for Panini as Disney exclusive licensee for sticker sheets and we plan to make a major impact in this exciting new market.”


Above: Panini publishes magazines, sticker books and annuals.


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