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Monsuno action on the way

FremantleMedia Enterprises (FME), JAKKS Pacifi c Inc, and Dentsu Entertainment USA are to create another season of the epic boys’ action-adventure series Monsuno.

The trio of brand and entertainment powerhouses are committing to another 26 x 30’ episodes of the fast-moving action adventure series, which will also be complemented by a new lineup of transforming action fi gures, accessories, combat sets and battle gameplay from JAKKS Pacifi c.

The Monsuno series has now been sold to more than 140 markets globally, with Nickelodeon taking on the brand in key territories including the US where the series airs on Nicktoons. Other markets include the UK, Central and Eastern Europe, Russia, Italy, France, Germany, Spain, Portugal, Africa, the Middle East, Canada, Australia/New Zealand, Latin America, Southeast Asia and Japan. As the show takes off globally, merchandise is gaining momentum around the world as well, including in Australia, where it won the Australian Toy Association’s Boys Toy of the Year award and has become the top boys brand at major retailers. In the UK, Monsuno has a 25% share of the battling toys category and has outsold other leading boys’ brands. Sander Schwartz, President Kids & Family Entertainment, FME, said: ‘Monsuno is proving to be one of the most popular boys brands in the world. We’re pleased to support the brand with our partners by bringing all-new episodes to international channels. The new, fresh look of the toys and upcoming merchandise will be a great complement to the show.’ Jared Wolfson, Director of Marketing and Creative Producer for Boys Entertainment, JAKKS

Pacifi c, added: ‘With new episodes, new toys and new worldwide audiences, Monsuno has just become an even more powerful global franchise. We are really excited to be deepening our relationships with our global partners and driving worldwide success for the brand.’ Monsuno is co-produced by Pacifi c Animation Partners LLC, a joint venture between JAKKS

Pacifi c, Inc. & Dentsu Entertainment USA, Inc., with FremantleMedia Enterprises and The Topps Company, Inc. FME is responsible for the exclusive worldwide distribution of Monsuno TV Programming outside of Asia and is the master licensing agent for the brand outside of Asia. JAKKS Pacifi c is the creator of Monsuno and the master toy licensee; its toy line features innovative, kid-controlled action fi gures, accessories, playsets, collectables, electronics and integrated role play products.


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Milkshake! commissions new children’s TV Series

Children’s favourite, Wanda and the Alien, has been commissioned by Channel 5’s Milkshake! for broadcast in 2013/14.

Based on a series of books about a little girl rabbit who meets an alien, Wanda and the Alien is authored by award-winning writer and illustrator, Sue Hendra. Celebrating how people are both alike and different, the book series appeals to both pre- school boys and girls. Already in pre-production, Random House Children’s Screen Entertainment and Komixx Entertainment are producing 52 x10- minute programmes using fl ash animation with the fi rst episode scheduled for broadcast in Q4 2013. Creative development of the series is by Will Brenton of Wish Films who possess an unrivaled reputation for delivering high- quality children’s programming, including The Tweenies and more recently Wibbly Pig. Jessica Symons, Head of Children’s at Channel 5 comments:

‘Wanda and the Alien is absolutely delightful and is sure to capture the imagination of our young audience. It will be a wonderful addition to Milkshake¹s superb line up of top pre-school programmes and we’re thrilled to be working with RHCSE on their fi rst book-to-screen transfer.’ Andrew Cole Bulgin, Partner and Head of Film & TV, RHCSE, said: ‘We’re thrilled to be working with Channel 5 to bring Wanda to a wider audience.’

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