Companyprofi le A sparkling Gem
How long has Gem Creative been running, and how is business? Gem Creative launched back in 2008 after discovering a need for an in-house solution to complement Gem’s core set of added- value services, including distribution and logistics. Business is booming. We’re currently working on projects for multiple gaming, IT, and toy-retail outlets, including in-store demo display, product display and testing units, along with some creative bundling options with some real stand-out cover art.
What are Gem Creative’s key offerings? Gem Creative is Gem Distributions’ in-house creative and PR division, offering services to both Gem vendors and external companies looking for POS solutions, bespoke bundles, social media management, and print or digital designs. Pretty much any type of creative expertise a company may need to take a product to market or increase brand awareness.
What is Gem Creative’s company ethos? Definitely the cliché of ‘work hard, play hard’. Gem Creative is a vibrant, enthusiastic and creative team of eleven with one aspiration: to become the leader in providing innovative in-store solutions quickly, efficiently and in the most cost-effective way. We are most certainly getting there.
What does the future hold for Gem Creative? As we utilise the different divisions within Gem, including Ztorm, our most recent acquisition, we are utilising digital to enhance the physical product. Gem Creative is currently evolving its digital offering from design to implementation, which will be tailored to a customer’s specific requirements. In summary, we welcome the opportunity to work with as many different customers as possible, allowing them to benefit from an experienced team at an inexpensive cost.
Gem Creative is a full-service creative agency, owned by Gem Distribution, which understands retail and how it communicates. Toy World spoke to Katie Rawlings, head of marketing at Gem/Gem Creative, to fi nd out more about the company.
Katie Rawlings, head of marketing at Gem/Gem Creative
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108