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CHIP Campaign crazy

Chip goes upstairs to the green room and returns with his MacBook so he can play the first single from the mixtape, ‘More Money More Gyal’. The track, which features Mavado, makes this Chip’s third time teaming up with the Jamaican superstar after 2010’s ‘Every Gyal’ and the ‘Starboy’ remix that also featured Sneakbo. The north Londoner gets excited when talking about who else he’s been working with. ‘I worked with TI; I’ve worked with Iggy Azalea. I haven’t worked with BOB yet, but we have been in the studio together.

‘Me and Meek Mill have a crazy record called ‘Pizza Boy’. I think that’s where my campaign is going to start in America, with that song. Wretch 32 is on the mixtape. I can give you a little exclusive and say Blade Brown is on the mixtape. So it’s just a good representation of

bringing cultures together for music. I feel I’m the first British rapper to have the best collective of artists worldwide feature on a mixtape. So it’s quite an achievement.’

London Boy – titled after the name the Americans have given Chip – is set to be released in September. Until then he will continue recording and touring. So how does he know he’s made the right decision signing with TI? ‘I don’t think it’s possible to make a wrong decision; we learn from our mistakes so I don’t think it will ever be a wrong move. TI is a great guy. Just when I thought I wouldn’t meet someone in the industry that I could capture a mutual feeling with, there he was! He’s like my big brother now.’

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‘No matter how big you think you are, there’s always someone bigger. I look at things like statistics; I look at facts and study the ins and outs more than I rap. Some people rap more than they think; I think more than I rap. So it’s like, I might read Forbes magazine and see P Diddy made, say, $300million off an alcohol bottle last year only. And yet he picks up the phone to me. So I must be doing something right. There must be a bigger reason as to why I was blessed with the gift of being able to put words together and I don’t think I’ve found that reason yet. So I have to keep going until I do. If there’s one thing I will be doing, it’s progress. I just wasn’t born to fail.’


‘My perfect woman is someone who is down for me. Not someone who just listens to everything I say, but down for the cause of helping me to be the best that I can be. So that’s with health, food, sex, everything. I can’t describe a perfect woman, but a perfect person for everybody is someone who is down for you.’


‘I would say in theory I’ve lived beyond my years. But now I’ve been put in a situation where it’s a whole new beginning again. I don’t think there’s ever a point I could say I’m ready to settle down. I think you have to come across someone that will make you feel like you want to settle down. That person for me right now is music. There have been some girls I think are lovely. There are some girls I might love! You know I’m 21 and I’m not gonna pretend I’m some angel. I have fun.’


‘Fashion means to me something it didn’t before. I actually now have a passion for it. I actually found myself googling pictures of clothes, and I stopped and thought, what am I doing? I’m a rapper! I had to do something about it. So I approached my godsister Ashley who has her own clothing company, LOUD. We just had a similar vision on where I wanted to go with the types of things I was doing and the type of clothes I wanted to wear. Working with stylists before, I used to just buy what I wanted to wear and wear it, whereas Ashley explained it doesn’t work like that and working together is always best. So now you might see me in clothes you probably wouldn’t have predicted me wearing.’


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