PRODUCT FEATURE
THIS PAGE: Hästens has opened its first stand-alone London store with a team of sleep experts on hand FOLLOWING PAGE: Naturalmat has launched its eco mattress made entirely from sustainable raw materials, while Mühldorfer guarantees a healthy and natural sleep with its new Bio-Nature range of duvets and pillows
refreshed with no aches and pains from
a disturbed night,” explains Neil Robinson, Marketing Director, Sealy UK. The latest advancement, developed in its own research facility, is the Sealy Posturepedic Gel Series, introduced for those wanting the traditional comfort and support of a Sealy innerspring mattress, combined with the conformance and temperature-regulating benefits gel memory foam. OptiCoolTM
is
advanced, high-performance gel memory foam removes excess body heat to stabilise the body’s changing temperature. It is the only gel memory foam on the market fused with Outlast® technology that allows the foam to capture heat as the body warms, and release heat as the body cools. Vi-Spring prides itself on the quality of
its hand-made mattresses. On a previous visit to the Plymouth factory, Sleeper found that it takes a master craftsman up to three days to make each mattress. A unique system of individually pocketed springs are arranged in a honeycomb shape and then hand-sewn to keep them
in place. The springs are surrounded by layer upon layer of hypoallergenic natural fillings, followed by a fine satin fabric cover. Each Vi-Spring mattress is then stitched by hand, a process that takes up to eight hours, and finished with hand-tied tufts. Swedish manufacturer Duxiana offers a
highly personalised experience with its beds. The Dux 818, for example, features the innovative Pascal® Personal Comfort Zone System made up of a series of interchangeable pads of differing resistance allowing two people to select the perfect setting for their shoulders, lower back and legs. Bedding is an important consideration
too, particularly given the rise in allergies. Mühldorfer guarantees a healthy and natural sleep with its new Bio-Nature range of duvets and pillows, produced using only natural materials. Carefully chosen cotton qualities are subject to a gentle process, unbleached and uncoloured. Mühldorfer also offers a specific non-allergy collection, Imprima. The recently re-launched luxury bedding company Goose, has unveiled its collection
106 MAY / JUNE 2012
WWW.SLEEPERMAGAZINE.COM
made with natural goose down filling and wrapped in 100% cotton, while Crown Bedding, a member of the Hilding Anders Group, has launched its Hotel Collection which carries the ‘Made in Green’ seal. The sustainable and eco-friendly products have been made using certified ecological fabrics and are free from harmful substances. The eco story is particularly pertinent to
bedding as natural materials are inherently hypo-allergenic. Naturalmat has launched its eco mattress made entirely from sustainable raw materials. The pioneers in natural fibre technology have utilised new raw materials including Soil Association organic lambswool, which is anti-dust mite, anti-mosquito, and anti-moth through a natural treatment using extracts of lemon, eucalyptus and lavender. Organic coir fibre, a derivative of the coconut husk, is another example of renewable natural resources, used here to enhance ventilation and spring of the mattress. Other materials found in the hotel mattress are mohair, cashmere, horsetail hair and bamboo, all from environmentally-
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