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in the news Lions have a Monster time


in takeover of SWA Cards


Ling Design has acquired the Intellectual Property rights and taken over the exclusive distribution of SWA Cards from Sarah Warren Art Ltd. with immediate effect. Julian Nash, John Ling Chairman, said: “We are delighted to have been successful in securing the brand name of and intellectual property rights to SWA Cards from Sarah Warren Art Ltd, and are very proud to add Sarah’s beautiful cards to our portfolio and to the Ling family. “We have exciting plans to further develop the SWA range of products as quickly as possible and are very enthusiastic about the future of SWA Cards under our distribution.” T: 01892 838574 www.lingdesign.co.uk


news in brief Chase is on


The chase is on for Symetria Cards – three of its ranges are now available in Paperchase stores. Fans of creative director Ben Joel Price can now buy his work in the shape of The Little Black Cat, Arcade and Love Bites collections from the High Street retailer. “It’s brilliant that we have such a big new client,” said Ben, who started the business in January 2011. T: 07830 112066 www.symetria.co.uk


PK buys Firebrand


Gift packaging brand Penny Kennedy has bought Firebrand Cards, which specialises in greetings card licences such as Emma Bridgewater, Jan Constantine and Posh Graffi ti. “We are really excited about this,” said PK Director Sarah


Watts, “and will be announcing some great new licences which will look fantastic on all our products which now includes greetings cards.” T: 01322 66 14 91 www.pennykennedy.co.uk www.fi rebrandart.com


Summer of hugging Hugging is an occupational hazard for cute and cuddly bears


and Hallmark is determined to get the nation joining in. And a bid to create the world’s longest hug is set to top off


the Forever Friends Summer Of Hugging marking 25 years of the brand.. www.foreverfriends.co.uk www.Hallmark.co.uk


The big Four Oh


The Bridgeman Art Library has celebrated its 40th birthday after starting with £500, an attic room and 500 transparencies in Kodak boxes.


Founder Harriet Bridgeman said: “We now have fi ve


international offi ces and can claim to be the world’s largest image library for fi ne art, cultural and historical imagery.” T: 020 7727 4065 www.bridgemanart.com


8 www.greetingstoday.co.uk


Landing in the lions’ den isn’t ideal – unless you’re Monsters!


The felines at Colchester Zoo were in for a treat when The Monster Factory donated parts of its trade stand and found the lions just couldn’t get


enough of their new playmates. The greetings card publishers and creators of the T1 VW Camper Van tent thought that giving the lions a Monster time was a great way of recycling.


Martin Griz, The Monster Factory Managing Director, said: “Our warehouse is based in Colchester and so, when our warehouse manager wanted to make room for new stock, he suggested we donate it to the zoo.


“The team at Colchester Zoo


were really pleased when James got in touch and offered them these fun props to entertain the animals.” T: 020 7801 6233 www.themonsterfactory.com


Right Royal-tastic Fuddle


A right Royal-tastic Fuddle and the Special Editions lunch are two of UK Greetings’ recent charity events.


The Fuddle was UKG’s version of a Jubilee street party for their employees, when the head offi ce in Dewsbury was decorated with Union Jacks and staff wore red, white and blue to mark Her Majesty’s 60 years on the throne.


Employees baked cakes


and brought in food for the banquet, which was fi t for a King… or in this case The Queen.


Prizes for best dressed,


most decorative department and loveliest-looking cake were awarded and throughout Wednesday’s fun donations were made to the Forget Me Not Children’s Hospice.


Donations will be made to the Forget Me Not Children’s Hospice in memory of Florence Grace


Auty, granddaughter of Keith Auty, UKG Group Marketing Director.


UKG has raised £200 so far with money still coming in.


Meanwhile, the lunch was to hand over a massive £279,264 cheque from sales of UKG’s Charity Card Collections during 2011.


Hosted by Special Editions, the company’s charity card division, the cash raised supports organisations including Shelter, the RSPCA, Wallace & Gromit‘s Children’s Foundation, Save The Children, British Heart Foundation, Cancer Research Uk, Marie Curie and Oxfam. Heloise Verity, Resources Manager for Save The Children, said: “The income received from UK Greetings in 2012 was enough to fund a ward to treat 600 children suffering from malnutrition in East Africa for the next 60 years, which is invaluable.” Since 2005 Special Editions has raised more than £2.27million. T: 01924 465908 www.ukgreetings.co.uk


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