T


here‘s a new term doing the rounds in the property world, and for those of us in the


business, it‘s one we need to be familiar with. ―Rentysomethings‖ is the name given to the


generation who, in a different climate, would already have taken a step on the property ladder, but in the current climate, are caught between a rock and a hard place. They are young professionals who earn too


much to be considered for social housing schemes, but not enough to raise the level of deposit required for current house prices and lending criteria.


‘Rentysomethings is the name


given to the generation who, in a different climate, would


already have taken a step on the property ladder’


The result is a group of people who want their


rented home to be more than just a place to rest your head. The term of the let may be much longer than is


the normal, and this property will become much more like a home for them. Their demands may well be greater in terms of


condition, and fixtures and fittings. A landlord who works out how to appeal to this market may be rewarded with a good quality


long-term tenant. Agents should be spotting these


Rentysomethings and seeing the opportunities to agree longer term rental periods that will give security to both tenant and landlord beyond the traditional one year. Whilst there doesn‘t appear to be a change to


the economic outlook on the horizon, this has to be a plus. If you are looking to let a property, read


more about why Imagine Estates are proud members of the National Approved Letting Scheme and what that means to you as a landlord. Call Imagine Estate and Letting Agents at their Watford office on 01923 630 844.


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