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SAVVY BUILDER—CLARITYHOMES


The Right Home. The Right Life.


The Right Home. The Right Life.


Rightsizing Luxury. Rightsizing Luxury. By Beverly Smirnis


Photography by Imagery Intelligence, LLC


Observing, listening and adapting to changes are survival instincts in today's market. Even before the economy made builders take a hard look at change, the Clarity Homes team understood the importance of consistently keeping a watchful eye on the market and an open ear toward their customers. They kept their focus on building the right home, for each individual client.


Founded in 1998 by the father/son team of Larry and Will Bannister, Clarity Homes was created to fill a void in the market that the Bannister family had a passion for-to deliver an authentic, individualized and inspiring home that fulfills each client's lifestyle dream at whatever price point is appropriate for that client.


In recent years, as Fort Worth has experienced strong urban renewal and economic growth, Clarity Homes recognized a chance to help shape the vision for the city's future. They have sought out classic, established neighborhoods where opportunities exist to develop home sites for new residents, and carefully partnered with historic designers and architects who can ensure that the newly built homes integrate gracefully into the existing neighborhoods.


10 GREATER DFW METROPLEX BUILDING SAVVY MAGAZINE IXII


Industry accountability and responsibility have long been hallmarks of Clarity Homes. As a Certified Master Builder and Certified Graduate Builder, Clarity Homes assures its clients that their home is backed by a solid understanding of the industry, good building practices, and strong financial trust. More recently, Clarity Homes became a pioneer member of Green Built North Texas. This designation reflects an enhanced awareness and commitment to choosing design, lighting and materials that are efficient and smart and require minimal energy and water usage.


“The Clarity Home standard ensures that our homes will live more comfortably, healthier, and more cost effectively,” says Will Bannister. “An efficiently built home protects our clients' investments by bringing up the overall quality of the


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