2BM ADVERTORIAL


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2BM launches next-generation power monitoring solution


2bm iMeter provides fast-track route to Government CRC Energy Efficiency Scheme compliance


2bm, an innovator in data centre technology, www.2bm.co.uk has launched the 2bm iMeter – a highly advanced environmental and power monitoring solution which has been designed to help businesses monitor and reduce power consumption in the data centre. Uniquely, the 2bm iMeter can be implemented without a complete re-fit and whilst allowing normal uninterrupted operation.


The 2bm iMeter is the first product to provide an


intelligent, reliable and accurate method of monitoring power


consumption without requiring any system downtime.


The reduction of excessive power consumption is becoming a major government initiative – and the potential significant levy for failure to comply is set to become a major concern for any large enterprise and its subsidiaries. Today, it is organisations with power consumption in excess of £500,000 per annum that must comply with the Carbon Reduction Commitment (CRC) Energy Efficiency Scheme requirements. But there is little doubt that in the coming years the threshold will inevitably continue to fall, with increasing numbers of UK businesses affected.


In response to this, the 2bm iMeter is the first product to provide an intelligent, reliable and accurate method of monitoring power consumption without requiring any system


downtime. This highly innovative technology can be used at rack level, providing unprecedented insight into energy requirements of servers, Storage Area Networks and switches, as well as the attendant supporting equipment, such as lighting and air conditioning, that will enable the controlled reduction of a data centre’s Power Usage Effectiveness (PUE) rating.


In addition, it is important to note that the 2bm iMeter continuously monitors power consumption allowing reporting which compares every hour, day, week and month, providing not only clear trends in energy consumption but also the opportunity to set alarms based on predetermined thresholds. Real-time alerts can be raised if consumption exceeds the specified threshold, improving day-to-day management; while the information can also be integrated with existing systems management tools to provide a complete data centre overview.


Mark King, Director of 2bm says, “Not only is the Government set to impose significant levies for those businesses that fail to achieve year- on-year reduction in energy usage, but in this environmentally conscious times, organisations are painfully aware both of the brand damage associated with breaches of energy-led regulations and the importance of attaining a good position in the soon to be published CRC Energy Efficiency Scheme league tables.”


King comments, “With traditional metering technology requiring downtime, data centre managers have so far been unable to achieve the in-depth insight into energy consumption required, opting instead for a temporary or best guess solution. However, the 2bm iMeter is a revolutionary power monitoring tool because it


for more information please visit www.2bm.co.uk


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can be implemented in a ‘live’ environment without a complete re-fit, allowing normal uninterrupted operation.”


The power of the 2bm iMeter lies in its intelligent sensor, intelliAmp, which has been designed to monitor the current draw of racks via 16A and 32A cables. Unlike other data centre power monitoring solutions that require downtime for implementation, the intelliAmp can be installed in ‘live’ environments as it simply clips around the cable that needs to be monitored. Its unique calibration system ensures the sensor can be positioned correctly to achieve optimum levels of accuracy, ideal for legacy data centres where a re- build is prohibitively expensive or not possible.


King concludes, “It is now imperative for businesses to intelligently monitor power usage throughout the organisation. And it is those highest areas of usage, such as the data centre, that must be the priority if businesses are to gain control of energy usage and to provide the much tighter control over power consumption that is now being demanded by both government and shareholders.”


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