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DCD Industry Census 2011: Human Capital – Education v Experience


Working in the data center is considered a higher value job in developing markets


We chose a commonly accepted aspirational career in order to compare salaries to those within the data center market. In the majority of developed markets and if money alone were the objective, the sample would do better to train in medicine. The reverse is true for most developing markets. This points to the data center market being considered a higher value job in developing markets which is likely to attract more academically qualifi ed people. What will this mean for our industry in the future?


Key


˜ Average earnings per annum from data center census sample ($US x 1000)


˜ Average earnings for general practitioner, family physician or equivalent ($US x 1000) (*)


Monitoring


Germany France Canada Benelux Australia


Nordics Italy


United States United Kingdom Spain


Argentina


Colombia China Brazil


Middle East Mexico India


South East Asia Russia


Turkey 0 20 40 60 80 100 120 140 (*) Sources various including ILO databases, Government Statistic Offi ces. Growing markets fear the skill shortage more


Markets where there is the strongest belief that a skills shortage will impact on their operations are those indicating the strongest and most immediate data center growth (South East Asia, China, Russia, Middle East). Contraction of the labour market since 2008, the growing pool of


26% Benelux 5% 20% Canada 23% Germany 29%


21% USA


40% Mexico 33% Colombia 32% France Key


% believing skills shortage will impact on their operation


% growth 2011/12 50+ 33% Country 0 Map links fears of skill shortage with market growth 2011/12 41% Argentina


39% Brazil


29% Australia 49% SE Asia


30% Spain


45% Italy


Turkey 51% M East


38% India


48% China


Nordics


24% UK


46% Russia


available skilled labour, easier access to data center-focused qualifi cations and vendor training and the far higher adoption of labour saving/automated technologies mean major United States and European sit towards the bottom of both these lists.


160 180


Developing markets


Developed markets


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