Seminar Programme Direct Marketing Theatre
10.00- 10.30
11.30- 12.00
12.30- 13.00
13.30- 14.00
15.00- 15.30
16.00- 16.30
Personalised Direct Marketing
Lead Nurturing & Scoring
International
Payment Strategies Digital Direct
Marketing Solutions
Direct Marketing Solutions
Integrated Direct Marketing Campaigns
Communicating With Your Customers: This time it’s personal!
A Social B2B World: How social media is directly impacting revenue and shortening sales cycles
7 International Strategies of Highly Successful International Marketers
Digital Publications Heighten Brand Engagement
The Amazon-like Experience: How technology can be used to change the logistics of marketing Case Study: Western Union
The New Dawn of Direct: How traditional direct marketing is adding value and optimising multi-channel campaigns Case Studies: Various, including Sony Ericsson Xperia Studio
John Noble, Director, Pro-Active Zina Manda, Director, mardevdm2
Brian Weekes, VP Business Development, PacNet Services Ltd
Martyn Hopkins, Brand Manager, Roland (UK) Ltd, Josh Pullan, AVP, Worldwide Head of Digital Media Services, Sotheby’s
Geoff Gilbert, Sales & Marketing Director, Aizad Hussain, CEO, Transworld
Pipa Unsworth, Global Head of CRM, LBi
TUESDAY 28 FEBRUARY sponsored by:
SKIP THE QUEUES WITH OUR FAST TRACK EXPERIENCE PASS
The 2012 Fast Track Experience guarantees you a wholly new visitor experience at TFM&A, OA&A and DMX, giving you......
• Access to over 100 SEMINARS and 10 KEYNOTES through the Fast Track Entrance
• Entry to the exclusive Premier Club Lounge, where you can network with the industry leaders across the marketing & advertising industry
To purchase for only £150, visit the front registration desk 21
Fast Track Experience
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