WIT Louisville
Bob Watson Installing An Oversized Pump Gear
Jared Krauth Polishing a Drum “You might be a natural mechanic,
but you may not be a very good sales guy,” says Kenny Hester, President and CEO of WIT. “I don’t care who you are, in today’s world you’re going to need some help, we all do. I really don’t understand why people wouldn’t want to rub elbows with guys who are in the same business they’re in and have the same difficulties. In competitive markets like ours, taking advantage of every opportunity to expand your business and knowledge is the key to success. WIT is here to help” WIT appreciates the benefits
industry seminars have to offer not only to shop owners and builders, but also to their own sales and technical staff. That’s why every WIT sales representative attends a minimum of two seminars each year. You will often find WIT production
employees, buyers, or catalog and product development staff at training seminars too. WIT tries to set up training seminars in every market they service, whether they have an actual location there or not, to both share and gain valuable knowledge. “An awful lot of shops started on a shoestring,” says Hester. “Through
hard work and dedicat ion— going
Joe Rhodes Rebuilding a TF-81SC
Michael Seabolt Preparing a 5Th Gear For The NV 5600 Unit Rebuild
to
seminars for t e c h n i c a l training and to learn new skills – these shops have become pretty successful business models. I think, we as a company, will always have to do those things. Training is probably more important today than it has ever been.”
Margie Easterly Assembling Rebuild Kits
Michael Earley Performing The Dyno-Test Of A 41Te Transaxle
More Than A Motto “Whatever it takes.” It’s the motto,
the name, it’s the Who We Are —it peppers every conversation one has with a WIT employee. But what does it really mean? WIT prides itself on a people first philosophy. You’d be hard pressed to find another business that takes customer service as seriously as WIT does, but how far are they willing to go?
Picture this: A family with the kids,
on their way to a national theme park for a weeklong vacation, rolls into your shop late on a Friday afternoon. You need a part for their transmission— now—in order to keep their vacation
on schedule. The kids are getting antsy, and you can tell the parents are worried. You know the best thing to do for your customer is to come in the next morning and fix them up—and you’re willing to do that—but what about the part? Where are you going to find a distributor who is willing to get a part to your shop after hours right before the weekend? Cue WIT. There are countless
stories just like this, in which a part is delivered to a shop at the drop of a hat. The lengths this company is willing to go to keep a shop performing at its highest potential are staggering. Everyone in the business has heard a story or two about WIT’s personal service. If your customer is in a big bind,
the part might be delivered personally by a branch manager in his own pickup or any staff employee for that matter.
WIT Fort Worth: Duane Deter, Michele Haley, Nanette Harshbarger, and Les Roycroft
18
WIT Denver: L to R - Tim Chetwood, Jasmine Adams, Zack Wiley and Scott Carter
GEARS March 2012
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