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Issue 15, April/May

to achieve, Keagy says. “Cloud providers are able to achieve considerably higher revenue per kilowatt and per square foot.”

GoGrid can generate about US$100,000 per rack in revenue, and so US$2,000 or US$4,000 per rack is nothing to spend, Keagy says. While these may not be exact fi gures, they do provide a useful comparison. This is good news for colocation providers, but cloud providers do not need to buy as much space and power as other colo customers to achieve the same revenue goals. Keagy says a cloud provider can deliver the same capacity as someone who uses a typical physical environment using roughly 10 times less data center space.

Mark Higgins, senior VP of data center services at Internap, says typical square footage and power requirements of cloud providers vary depending on the business. A power density of about 5kW per rack is becoming somewhat of a standard for SaaS providers, and their average caged footprint is about 200 sq ft. n


Verizon sees no limit to the number of services that can be off ered through the data center.

When it paid US$1.4bn for Terremark, it said it wanted to be a dominant player in the cloud computing space, and that it would waste no time pursuing its goal.

For Verizon, the move into cloud is all about scale, both in data center space and networking terms.

“The Terremark deal is

purely about building real-scale resilience in our own infrastructure,” Verizon VP of enterprise, cloud and IT services for Europe David Howorth said.

Verizon intents to couple its computing infrastructure with the cloud colocation space to deliver full services to its clients, “pushing the boundaries” of cloud use at its data centers around the world.

PUSHING CLOUD BOUNDARIES Howorth said that within six to 12 months of off ering Infrastructure-as-a-Service as a core off ering two years ago – Verizon calls this service Computing-as-a-Service – customers were “pushing the boundaries” of cloud

“Innovation is key,” Howorth said. “And

infrastructure is the place for this – you need to utilize core assets to deliver solutions that drive innovation and a fl exible on-demand platform, and utilize that to manage the whole application stack, network and provide structuring in the way you deliver to clients. They are paying for it, so you have to deliver.”

Verizon has already jumped on the Storage-as- a-Service bandwagon, and has announced an aggressive rollout throughout 2011. n

Read the full interview online at

services in unique ways that had never even been considered before. “We are seeing a number of diff erent approaches, and diff erent levels of willingness to move to the cloud in the market,” Howorth said.

Propensity to risk, governance, application control, existing infrastructure and its understanding of the end user have all been evaluated, and in some places remolded.

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©2011 Leviton Manufacturing Co., Inc, and Superior Essex Inc. All Rights Reserved.

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