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Issue 15, April/May


FOCUS NEWS DCD NEW YORK


NEW YORK - 10 MARCH 2011


NEWS FROM DATACENTERDYNAMICS NEW YORK MARCH 2011


This year’s DatacenterDynamics New York event was held in Manhattan’s Marriott Marquis in Times Square


Scott Noteboom, head of global data center infrastructure, Yahoo!, used the conference to announce a US$500m investment


KEEPING AHEAD OF THE PACK IN NEW YORK More than 1,000 attendees used our NYC event to touch base with the industry and learn of new developments


DatacenterDynamics held its largest one-day conference to date in New York City in March. More than 1,000 data center professionals came to the Marriott Marquis hotel in Times Square to network, check out the latest technologies offered by vendors in every layer of the data center and hear presentations by industry leaders from some of the largest data center companies around.


Highlights of the day included an announcement by Yahoo! VP of operations Scott Noteboom of the company’s US$500m data center construction and consolidation project, which will take place on three continents. Yahoo! is planning to move all its infrastructure into new facilities, going from the current footprint of 31 data centers to 13 facilities in the US, Europe, Latin America and Asia Pacific.


Members of the American Society of Heating, Refrigerating and Air-Conditioning Engineers’ Technical Committee 9.9, including


DATACENTERDYNAMICS NY: WHAT IS CLOUD GOOD FOR?


According to speaker Donald Parente, director of hosting and cloud services at AT&T, the cloud can help in eight distinct ways:


1) Matching IT capacity to demand 2) Augmenting base capacity 3) Meeting short-term capacity needs 4) Augmenting on-site operations 5) Increasing business velocity 6) Data center migration 7) Cloud storage 8) Application consolidation


committee chair Jack Glass, told of the organization’s plans to expand recommended inlet-air temperature and humidity envelopes.


NASDAQ OMX senior VP of European markets technology Robert Waghorne spoke about current trends in the electronic trading space and shared Nasdaq’s strategy for leveraging them. Frank Guerrera, VP of technical operations at Salesforce.com, gave a detailed presentation on the leading cloud software provider’s data center infrastructure strategy.


Our New York show attracts an especially diverse crowd. Dan Jocelyn, owner of Critical Solutions and Innovations, provider of engineering, design and commissioning services to the financial services industry, said the event is an opportunity to network with his mostly international clients.


“It’s one of the opportunities when you get to see a lot of your clients all at one time,” Jocelyn said. “Once in a while you pick up some new products in the tradeshow portion of the event. Then you sit on a couple of sessions and pick up a new perspective on something you’ve probably heard about.”


Diverse geographical representation of the data center community was also a key reason to be at the event for Harold Simmons, director of strategy at Chil-Pak, a provider of cooling solutions. Although Chil- Pak facilities are located in Arizona, Mexico and Texas, its client base is geographically dispersed. “Rather than having to take six trips out to the northeast to connect with our clients, we’re able to connect with them on a local and regional level, and see them all at the same event,” Simmons said.


www.datacenterdynamics.com 15


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