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Go Back to www.FleaMarketZone.com COVER STORY Apparel


Fashion Trends continued from page 88


of our competitors on any item that we carry and have in stock,” says Kothawala. BOC Ventures LLC, holder of


the patent for the Necky™ winter accessory, is newer to the apparel industry and full of goals and res- olutions, not only for its fi rst full year on the market, but also for its hopeful future. While seem- ingly a marketable item for the colder months, the Necky Scarf is a great gift item year round, that can be put to use on any cold or blustery day. It was co-owner, Paul Boccardi, who had the idea and goal to bring to market an item that was both fashionable


and functional, for those people tired of bulky scarves. As for 2012, BOC Ventures has committed to a resolution of expansion. “With people still looking for affordable alternatives to what is currently offered, as well as a good invest- ment in a practical item, the Necky Scarf is sure to fi nd a grow- ing market.” The Necky Scarf is warm without the weight and bulk of traditional scarves and therefore can fi nd many applica- tions: skiers, commuters, outdoor workers, sports enthusiasts, and golfers who would like to extend their season. “If you own a pair of gloves and a hat you should own a Necky™,” notes Boccardi. As for fashionable and function-


al, an online testimonial at www. neckyscarf.com says it short and


sweet: “Neat, attractive and warm. Great holiday gift!” Made of high quality fl eece, the Necky™ is naturally resistant to water, light- weight and breathable. It is worn by securing the hook and loop fas- teners behind your neck, making it adjustable and easy for kids, while keeping your hairstyle in place. Other highlighted features include the front chest piece, which can be neatly tucked inside any coat and provides complete seamless coverage of chest and neck, as well as the face, with a foldable collar. For those people who like to bring accessories such as their phone or iPod while on the go, the Necky also provides a secured pocket to hold these items. Wholesaling for under $10,


continued on page 90


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Multi Packs INDEPENDENTRETAILER.COM for Industry News & Updates March 2012 89


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