This page contains a Flash digital edition of a book.
Go Back to www.FleaMarketZone.com COVER STORY Apparel


Fashion Trends continued from page 84 In the industry to help his inde-


pendent customers, Cruz says the average wholesale price for Ani- mal Hat Shop’s hats is $8, which is easily tripled, retailing for $25 or more. With a minimum order of 24 hats that can be mixed and matched, the wholesaler offers a wide selection without requiring a huge commitment. “But if there are customers looking to purchase in higher quantities, Animal Hat Shop is willing to discuss lower pricing,” adds Cruz. While hats may seem season-


al, they can easily be made into year round fun, especially when a hat manufacturer and whole-


saler like Animal Hat Shop offers custom made hats for school mascots. “We also do well in a broad range of retail shops and kiosks, and fi nd time to feature our headware even at pumpkin festivals or New York’s Christmas in the Park,” notes Cruz. The hats are made to fi t all, but it is ap- parent that certain styles have found a niche with particular age groups. Cruz says he notices the animal hats are most popular among the age group of 8 to 18 year olds, while the company’s Mohawk headware attracts col- lege students. The beanies offer something for the more mature or conservative crowd. With such a broad range of hat wearers, it is Animal Hat Shop’s goal to maintain a high level of quality


and honesty year round. “Quite often I see customers complain about the products they get, be- cause they were not given what they were sold. Not at Animal Hat Shop,” says Cruz. For an apparel wholesaler faced


with the challenges of increased fuel costs and raw material pric- es, Cotton Connection continues to offer competitive pricing. “We can meet or beat any published price,” says Ibrahim Kothawala, director of operations, “and it is our new year’s resolution to con- tinue doing so.” A wholesaler of activewear in Chicago and the Midwest, Cotton Connection be- gan in 1980 on the north side of Chicago and quickly expanded. Now the company sells to inde-


continued on page 88


86 March 2012


INDEPENDENTRETAILER


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128