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Go Back to www.FleaMarketZone.com COVER STORY Apparel


Fashion Trends continued from page 78


bands, or the one of a kind survival bracelets for men,” says Kennett. The survival bracelet is made of “in case of an emergency” paricord, and adorned with a dog tag that reads, “The Lord is my rock. The Lord is my fortress. The Lord is my deliverer.” It makes for a great gift for men, something that is hard to fi nd in specialty retail. For Kerus- so and Kennett, 2012 is a year for many great things ahead, includ- ing the continuation of licensed products, and even in-house effi - ciency upgrades like a new phone system, so that every call can be received and every customer cared for. “Stop by our booth SL3136 at ASD Las Vegas to see more from Kerusso,” says Kennett. Alabama Wholesale Socks has


seen growth since its new owner- ship in 2002, expanding wholesale business and evolving into manu- facturing. And while already proud of the company’s growth and prog- ress, president Tommy Evans sets a year round goal of improvement. “I would like to see us improve our already great customer service by adding new effi cient systems that will help turnaround time. I would also like to continue improving our selection,” says Evans modestly. Alabama Wholesale Socks of- fers a variety of socks, including traditional cotton athletic, dress, diabetic and more. Most of the products are Ameri-


can made, such as the company’s best selling cotton casual and dia- betic lines. “We offer some import


continued on page 83 80 March 2012 INDEPENDENTRETAILER


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