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Putting insight at the heart of marketing


February 2012 Issue 146


EU DATA PROTECTION PROPOSAL REACTIONS


The industry responds to a potentially disastrous set of proposals


AUTOMATIC FOR THE PEOPLE


Marketing automation systems come of age


ALL THE FUN OF THE FAIR!


OPT-OUTS FALL AGAIN


LATEST ER CANVAS SHOWS OPT- OUTS FALLING ONCE MORE


The industry prepares to gather for the annual festival of marketing that is TFM&A


B2B DATA


TIME FOR B2B MARKETERS TO RE- FOCUS ON LEAD GENERATION


TIME TO MONETISE SOCIAL


IS ‘MONETISE’ A DIRTY WORD WHEN IT COMES TO SOCIAL?


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