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PRODUCT Choice


RollsRoller enhances production capabilities at EventSigns


The RollsRoller Flatbed Applicator available from the UK exclusive distributor William Smith is proving to be the most cost-effective and accurate method of applying self-adhesive materials, application tapes and digital prints to virtually any commonly used substrate up to a thickness of 70mm. With well over 1,000 successful installations throughout Europe (including 200+ in the UK), this fully patented production workhorse has enabled sign manufacturers, graphics producers and digital printers to achieve groundbreaking savings in production time of up to 80 per cent by comparison with other forms of media application, leading to a fast return on investment and increased profitability for all owners of the machine. A good example of the level of success that can be achieved


with the RollsRoller Flatbed Applicator can be seen at Birmingham- based EventSigns. Established in 1984, the company specialises in the production of exhibition graphics, event signage and vehicle livery and uses the machine primarily for applying large digital prints to foamed board panels such as Correx and Forex and application paper to large vinyl-cut graphics. Having opted initially for the smaller RR280/145 model and following the huge level of success achieved, the company is now considering upgrading to a larger model to enable it to take on bigger and more complex projects. Vaughan Allcock, Founder and Director of EventSigns,


commented: “The RollsRoller has considerably reduced the time it takes to mount large graphics as well as enabling us to eliminate the presence of air bubbles and creases frequently encountered when using alternative manual methods of application that invariably require the involvement of two operatives. Last year, we undertook a large exhibition graphics project and the RollsRoller, due to its speed of production, single-person operation and reliability, enabled


24 Sign Update ISSUE 134 FEB/MARCH 2012


us to complete the job within an incredibly short time frame and with none of the aforementioned problems.” The RollsRoller is available in 18 different machine


configurations within three distinct application categories (Standard Duty, Premium Grade and a dedicated Traffic option which as the name implies has been engineered specifically to meet the requirements of traffic signage production). A host of optional design features further enhance the machine’s capabilities and lead to further cost savings and profitability. These include a height adjustment facility, extension tables, an additional roller beam and self-sealing mat, all of which contribute to higher performance levels and commensurate profitability. The availability of fluorescent tube backlighting on selective models also enhances the accuracy of the media registration function and makes the machine especially efficient and productive on multi-coloured or translucent graphics. Much of the success of the RollsRoller Flatbed Applicator is


attributable to the high level of service provided by William Smith via its in-house team of specially trained engineers. This facility is underpinned by the availability of on-site training, a comprehensive and easily navigated user instruction manual, a ‘no quibble’ five-year performance warranty and a maintenance contract to cover all eventualities. This outstanding level of after-sales service was patently


evident at EventSigns. Vaughan Allcock concluded: “Once the ready-assembled RollsRoller has been installed, the William Smith engineer will spend a great deal of time explaining its operation and production capabilities and is reluctant to leave until fully confident that the customer is completely happy on all fronts.” Further information on the RollsRoller Flatbed Applicator can


be found at the dedicated website www.RollsRoller.co.uk, at www.williamsmith.co.uk or telephone Jonathan Harle on 01833 690305.


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