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FOCUS 2011/2012 REVIEW


Issue 19, January 2012


THE YEAR IN REVIEW,AND 2012 INADVANCE


Our expert predictions from 2011 seemed to come true this year, but who could have expected the pace at which so many of these new concepts would edge towards maturity?


Joe Kava Senior director of data center engineering, delivery and critical facility operations, Google


What was the most important data center development of 2011? Cloud computing in all its guises started to gain serious adoption in 2011, and I think it remains the key development in the data center and ICT industries as a whole. Whether it’s Software-as-a-Service, Infrastructure-as- a-Service, or Platform-as-a-Service, I think it doesn’t make much sense for a startup, or many large enterprises for that matter, to think about doing their own data center and IT infrastructure when they could leverage the economies of large cloud service providers.


What single advancement will most positively impact the data center sector in 2012? It’s hard to say specifically what single advancement will have the most positive impact in the data center sector, but I think the continued strong growth in mobile computing will greatly shape data centers for internet and cloud services providers.


Bill Kosik Principal data center energy technologist, HP Enterprise Business Technology Services


What was the most important data center development of 2011? For the first time in 2011, many of our clients wanted to implement a design temperature of 75°F (24°C) for the inlet air to the IT equipment. We had several who explored going to 80°F (27°C). This wasn’t happening in the years preceding 2011. When you couple increased supply air temperatures with ultra- efficient air-conditioning equipment (indirect evaporative cooling as an example), you start to see PUEs drop into the low 1.2s/upper 1.1s, depending on the climate. ASHRAE’s updated thermal


guidelines for data centers also


provide some good data on the ramifications of elevated temperatures.


The IT hardware manufacturers – many of which are on the ASHRAE committees – are building new and validating old equipment so it can operate in an environment with the elevated temperatures and to ensure server fans won’t consume more energy when the inlet temperatures increase.


20 www.datacenterdynamics.com


What single advancement will most positively impact the data center sector in 2012? A big advance will have to do with independent public and private sector organizations coming out with design standards and guidelines, as well as benchmarking data that becomes the foundation for future data center work. These organizations


are actively contributing to


building the core knowledge and ability of the data center design and operation community.


Naser Ali EMEA data center segment manager, Eaton


What was the most important data center development of 2011? The small power outages that


disrupted


the operation of key high-profile cloud infrastructure and Software-as-a-Service data centers, the effects of which were felt across the continent beyond the timeframe of the incident. These problems were seized upon by critics of cloud computing as justification for their views about unrealistic expectations for cloud-based infrastructure and outsourced application delivery.


In reality, these problems were nothing more than a minor setback for the Cloud. What those outages did emphasize was the need for better control and management of power to ensure continuity of supply.


What single advancement will most positively impact the data center sector in 2012? Uncertainty around the politics, economics and


geography of the oil-producing and


transiting countries could push the data center industry into the kind of “oil-shock” that hit car manufacturers in the 1970s. The flipside is that it could leave us with more efficient IT infrastructure in the same way that car fuel efficiency has improved. Better performance- per-watt smarter


driven by more efficient UPSs, management


virtualized/cloud of airflow and infrastructure with better


economies of scale could all contribute to data centers that are greener and cheaper to run.


James Henry Senior managing director, Bank Street Group


What was the most important data center development of 2011?


DCIM AUGUST 2011


Our heads weren’t all in the Cloud, however. At FOCUS, we were already looking into the complexity the Cloud and other advancements would introduce to the data center. Our Data Center Infrastructure Management special covered the trend for all- in-one management tools and the growing role these will have to play in the data center of the future.


Volume 3, Issue 17 August/September 2011 www.datacenterdynamics.com


Cloud and the future of outsourcing Fire safety in the data center Star gazing in South Africa


Infrastructure Management Measured


Indepth look at DCIM, p48


Special Colocation report, p21 First look, p39


In Association With


BE READY: WHATTHE EXPERTS PREDICT FOR 2012


• The Cloud – an inexorable force that will pick up pace in 2012 to the point of maturity.


• Acceleration of data center outsourcing trends as a result of the Cloud.


• Strong growth in IT consumerization – mobile computing etc impacting data center demand and data center traffic.


• Data centers and equipment will run at higher temperatures.


• New design standards and guidelines and benchmarking data.


• Energy uncertainty pushing the need for further efficiency in the data center.


• More modular design. • More networking fabrics.


• Better data center optimization through Data Center Infrastructure Management.


FOCUSTRENDS FOR 2011 APRIL 2011


Back in April, everyone was discussing the Cloud, but who was to know that by the end of the year it would be one of the hottest topics in data center discussions. The FOCUS Cloud Special covered


the confusion


Volume 3, Issue 15 April/May 2011


www.datacenterdynamics.com


Japan data center news Chinese colocation


DCD New York conference report


Futures


Outsourcing Networks Value


Services Colo


Infrastructure Defi nitions


surrounding the Cloud as people looked to migrate – look at the space now. Discussions are much more advanced.


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