A Year at a Glance | 2010 4 JANUARY
Responsible Business Strategic Plan. Following the Logical Thinking System (LOTS) process, the first Responsible Business Plan was developed. LOTS is based on outside-in thinking, reviewing the present situation and deciding goals and activities which support the business plan “issue”: “How to develop and foster a Carlson culture of Responsible Business to support Carlson Hotels, Americas’ Responsible Business program and contribute to the accomplishment of Ambition 2015.”
MARCH
The Responsible Business Program is Launched in the Americas. During the Global Hotels Business Conference, owners, operators, General Managers and corporate colleagues were introduced to our Responsible Business program. Carlson, the group, is focused on serving people and building better relationships. All of Carlson’s businesses are service businesses. Our mission is to serve customers, be they the hotel and restaurant guests of Carlson Hotels and Carlson Restaurants, or the travelers and travel managers served by Carlson Wagonlit Travel. It is the relationships we build with and between our customers, our business partners, our employees, and our shareholders that inspire us. From Carlson’s strategic principles framework, the Responsible Business program is designed to meet these expectations from an operational
point of view. Our hotels play an important role
in the travel and tourism industry, which contributes to the economic
development of local communities around
the world. At Carlson Hotels, Americas, we want to be perceived as dedicated to Responsible Business initiatives focusing on ethics, culture, community and the environment.
Carlson Signs the United Nations Global Compact. Carlson was one of the first global hospitality and travel groups to sign the United Nations Global Compact – the world’s largest corporate citizenship initiative. This voluntary strategic policy initiative asks companies to embrace, support and enact, within their sphere of influence, a set of core values. Carlson committed to aligning our operations and strategies with the Global Compact’s ten universally accepted principles in the areas of human rights, labor, environment and anti-corruption.
The principles outlined as a part of the Global Compact are consistent with our corporate social responsibility strategy, including its anchoring in the Carlson Credo, focus on our relationship with, and impact on, all of our
stakeholders and the belief that we are here to make a positive impact for the common good.
Without question or reservation, every member of the Carlson community commits to uphold the principles of the United Nations Global Compact.
Carlson is a strong company with great ambitions. Around the world, we are striving to earn a leadership position in each of our business segments. We will accomplish this only to the degree that we remain focused on, as well as committed to, our Credo and our commitment to Responsible Business practices – in everything that we do, every day and everywhere. We look forward to learning from our fellow participants.
WE are the People. WE are the Community. WE are the Environment. Carlson Hotels, Americas believes that corporate social responsibility begins with our employees. Through colorful posters, T-shirts and other promotional tools, the WE internal awareness campaign was launched to communicate the essential role that employees play in Responsible Business at Carlson Hotels, Americas.
The WE campaign stresses the fact that our hotels and employees are intertwined with the well-being of the people, communities and environments in which we operate around the world. If they struggle, we all struggle. If they thrive, we all thrive.
Earth Hour. Carlson Hotels, Americas embraced Earth Hour with darkened public spaces and glowing candles.
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