The Concept of Luxury Brands Presentation Vol. 2.0
by Klaus Heine, 28 December 2011 Klalaus Heineine,, TU Ber in Deps
erllin, Lehrarttum M r Ma hlenta ofketinrgk,etinin St
Steg,plaetizn 2lp,a 1t0 , 1 Ber3 , Gl n, aerm l: , T9 (04 0 0)4- .9.4-
Technische Universität Berlin Department of Marketing Professor Dr. V. Trommsdorff
z6 223 062lin Bereirm Gny, Taeny +4el.: +)39..(31302319229 92 u, Hein.@ine ceptoflu
oflururds.and ww , markma
,,. Kla2,s. KlauseHecon@concepxturybxanybrcoms,.comw.
www.etinrgk-eromtu be
tting.ms-dorrflifn.e.dde
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