This page contains a Flash digital edition of a book.

Jeanette Bunn is president at Travel To Go and Vice President of C.A.R.E. (Cooperative Association of Resort Exchangers). Jeanette can be reached at 800-477-6331, ext. 108.

Features Dec 2011

8 Leaders share their ideas about the current state of the timeshare industry by Sharon B. Drechsler-Scott, RRP

10 Stimulating our brains with good, old-fashioned generosity by Jason Tremblay

12 Vibes Interactive offers SaaS platform: Vacation Storebuilder by Brian Welch


14 Alyson Robbins, vice president, sales and marketing, Timeshare University, a Levitin Group product by Sharon B. Drechsler-Scott, RRP

18 The Windy City takes C.A.R.E. by surprise Auction and super raffle raises record-breaking amount by Jeanette Bunn

20 Blue Ridge Village: ‘Beyond beautiful, the perfect getaway’ by Brian Welch

22 13th Annual Shared Ownership Investment Conference: Leaders ‘Don’t Stop Believin’’ in industry with “Golden Days Ahead” by Alan N. Schlaifer

Departments 10

4 Publisher’s Corner 6 Events 26 TradesPost Classifieds 27 Partners 28 Members Directory


The Resort Trades is published monthly as an Industry Information Source and Buying Guide. Our philosophy is to produce the lowest cost advertising available while maintaining a high distribution into the targeted market. The market is specifically the Resort Professional in all the United States. By utilizing strict cost control and printing on plain web paper, we allow the small and medium sized companies to compete and display their products to the national mar- ket. Our national advertising rates are lower than most local newspaper rates, and we enjoy a high advertiser retention and satisfaction. Most advertisers participate in our highly discounted repetitive contract program, and are monthly customers. To sum our philosophy: Low Cost, Repetitive, Consistent Exposure, and Highly Targeted Distribution.

Respectfully, Tim Wilson Publisher


Monthly publications are The Resort Trades, The Golf Course Trades, The Park & Recreation Trades. Bi-monthly publication is Resort Trades Management & Operations. All are published by The Trades Publishing Company, Inc., 20 Our Way Dr., Crossville, TN 38555. Nothing in these publications shall constitute an endorsement by The Trades Publishing Company, Inc. These publications disclaim any liability with respect to the use reliance on any such information. Copyright © 2011 by The Trades Publishing Co., Inc. All rights reserved. Reproduction of material appearing in The Trades is strictly forbidden without written permission. All advertising is subject to Publisher’s approval and acceptance without recourse. The advertising herein that is typeset and/or designed by The Trades Publishing Co., Inc. is the property of The Trades Publishing Co., Inc. and not that of the advertiser. The advertiser has purchased the right of reproduction in The Trades only and does not have the right to reproduce the ad in any other place of publication.

Resort Trades’ Contributing Editor Sharon Drechsler- Scott, RRP, owns PR and marketing firm, Drechsler

Communications Incorporated and can be reached at 1-310- 923-1269 (direct), on SKYPE at Sharon.Drechsler or by


Alan N. Schlaifer is principal, law offices of Alan N. Schlaifer, P.C., Washington, D.C. His focus on the vacation and leisure industry includes counseling, federal and state investigations and litigation, legislation, and regulation on varied federal, state and international legal and business issues. If you have further questions on any of the topics discussed, feel free to contact Mr. Schlaifer by phone (301-365-8999); by fax (301-365-0486); or by email at

Jason Tremblay is the founder and CEO of Vacation Hotdeal Companies, Inc; SellMyTimeshareNOW. com LLC; and Timeshare Broker Services, a leader in online resales and rentals,

offering by-owner timeshare advertising, broker resales and developer assistance for timeshare on the secondary market. An Inc 500 and 5000 company for two consecutive years, at, buyer leads consistently outnumber seller leads

Brian Welch is staff writer, copy editor and video producer for The Trades Publishing Company. He has more than 25 years of media experience, including print, radio, television and new media. Brian can be reached at

Would you like to be a

Resort Trades contributor?

We at The Resort Trades magazine are always looking for potential contributors to write articles of interest to those involved in the resort sales and marketing industry.

If you have industry insight and you’d like to submit informative content and share your unique expertise while including tips, strategies, techniques, case-studies or analysis about relevant topics, then we want to hear from you!

Contact Carrie Vandever at or 931.484.8819.

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