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|CONTENTS


02 NEWS Hotelympia plans revealed; Hotel Chocolat pits coffee against cocoa; Barista training app from Coffee Community


08 TALKING BUSINESS


09 SCAE UK UPDATE Judge training session complete ahead of the 2012 heats


10 FEATURE How to build a brand and why you’d bother


Petit-fours and espresso from the Delice de France Christmas range


13 MAGAZINE Packed with news from members and from the Foodservice Packaging Association, FPA, this issue includes the launch of the 2012 FPA Awards and the full programme for the Environment Seminar


22 FEATURE We look at key trends in the hot beverage market


25 FEATURE Top tips for tip-top coffee machines


26 REPORT From Berlin and the 2011 European Coffee Symposium


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28 FEATURE Seasonal specials are on the menu


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EDITOR Amanda Roberts • amanda-roberts@btconnect.com • 07808 181893 MANAGING DIRECTOR Phil Reynolds • rephotopublishingltd@btinternet.com • 07711 182888 DESIGN AND PRODUCTION Doug Bannister • douglas.bannister@hotmail.co.uk ACCOUNTS SUPERVISOR Sylvie Brown • sylvie.rpl@btinternet.com


www.cafe-business.co.uk


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PRINTER Stephens & George, Merthyr Tydfil PUBLISHER Rephoto Publishing Ltd Registered in England No. 2612260 www.cafe-business.co.uk


Readership Breakdown Café Business is distributed to the following outlets: In Store Coffee Shops • Hotel Chains & Conference Centres • Specialist Tea & Coffee Outlets • Cafés/Sandwich Shops/Bakeries • Golf/Private Leisure Clubs • Restaurants • Offices/Workplaces/Facilities Managers • Manufacturers/Distributors • Pub/Bar Chains • Contract Caterers • Beverage Service Providers • Coffee Roasters/Tea Blenders


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