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Todays’Campus


Vol. 3, No. 2 November/December 2011


PUBLISHER Ryan Busch | (480) 382-0406


EDITOR IN CHIEF Tom Robinson


DIGITAL EDITOR Keith Hampson, Ph.D.


ART DIRECTOR Michelle Wandres


EDITORIAL ASSISTANT Rachel Wiley


VP, ADVERTISING Isaac Mowder | (740) 954-0788


VP, TECHNOLOGY Robert Schimmel


PUBLISHING & PHOTOGRAPHY INTERN Cody Wiley


Today’s Campus covers the people, campuses, and companies that are making business news in higher education. The magazine publishes six times a year. Readers are executives and managers on thousands of campuses.


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ISSN # 2150-4695 Printed in the USA © 2011 Today's Campus, LLC.


The contents of this magazine may not be reproduced in whole or in part without the consent of the copyright owner. The views herein are those of the writers and do not necessarily reflect the views of Today’s Campus’ ownership, staff, or management.


CONTRIBUTORS


MANY THANKS TO THE CONTRIBUTORS WHO SHARED THEIR IDEAS AND EXPERIENCES IN THIS ISSUE OF TODAY’S CAMPUS.


HAFEZ ADEL is a marketing asso- ciate at ReTargeter, responsible for the company’s overall content strategy and brand communica- tions. He has worked in fields ranging from public interest law to international development to


aerospace telecommunication. Hafez graduated from the University of California, Irvine with high honors, majoring in International Studies and Psy- chology and Social Behavior. Hafez can be reached at hafez@retargeter.com.


STACIE NEVADOMSKI BERDAN is an international careers expert and author of Go Global! Launching an International Career Here or Abroad, which is newly released as an e-book on Amazon, B&N and


TC


iTunes, and Get Ahead By Going Abroad, which won two business/careers awards. She spends her time speaking on campuses, advising companies, writing about globalization and traveling abroad. Stacie can be reached at stacienberdan@gmail.com.


ADAM CHICKMAN is an account executive at ReTargeter. By com- bining his experiences as a digital native and a recent graduate of University of Rhode Island with the knowledge he’s acquired work- ing at one of the most cutting-


edge advertising companies in Silicon Valley, Adam has been able to help numerous educational insti- tutions craft successful and cost-effective marketing campaigns. Adam can be reached at 415.956.2401 or adam@retargeter.com.


RON HOLT is a founding member of Dunn & Davison, LLC, a Kansas City law firm, and is co-leader of the firm’s higher education prac- tice. He has provided regulatory counsel to institutions across the nation on program reviews,


administrative proceedings, student claims, state and federal court litigation, changes of ownership, and accrediting and state licensing agency disputes. He is a member of the Federal Affairs Committee of the Association of Private Sector Career Colleges & Universities (APSCU) and past chair of the Liti- gation Committee of APSCU’s predecessor, CCA. Ron can be reached at rholt@dunndavison.com or 816.292.7604.


JENNIFER HOWARD is the Edu- cation Industry Director for Google, responsible for developing strategic partnerships with educa- tion marketers to generate leads, increase brand awareness and drive enrollments. Prior to joining


Google, Jennifer held a variety of positions with the Advertising & Communications Division of Monster Worldwide, including Director of Inter- active Services, Director of Product Marketing, and Director of Client Strategy. She was instrumental in spearheading the company’s interactive division in Spain, England, Germany and Ireland. The Google Education Team can be reached at 866-


4 NOVEMBER/DECEMBER 2011 | TODAYSCAMPUS.COM


2GOOGLE, online at press@google.com, or on Twitter @GoogleEduTeam. In a Today’s Campus video interview, Ms. Howard explains how eduSe- archers evaluate prospective colleges—the Zero Moment of Truth (http://bit.ly/TCVIDEO-JEN- HOWARD).


KATIE JOHNSON is coordinator of Marketing and Client Support at Awareity. She helps campus communities prevent the prevent- able: campus violence, bullying, harassment, weapons, discrimina- tion and suicide. Katie has helped


develop Awareity’s innovative platform, TIPS (Threat Assessment, Incident Management and Pre- vention Services) to proactively engage in the process of prevention and warning signs. Awareity works to provide ongoing awareness, educational resources, news updates and legislative updates to clients to help meet today’s escalating challenges and obligations. Katie can be reached at info@awareity.com.


DAVID LEFEVRE is Managing Attorney with Dunn & Davison, LLC law firm in Houston. His higher education practice includes regulatory consultation, advocacy of institutions in matters with higher education regulatory agen-


cies, mergers and acquisitions and other general corporate matters for institutions and other busi- nesses in the higher education space. In 2009, he was chosen as general counsel and vice president of a higher education services company based in Texas. In 2011, he returned full-time to establish the firm’s first office outside Kansas City. He can be reached at dlefevre@dunndavison.com or 713.581.1987.


JUSTIN MCMORROW is co- founder and Chief Customer Offi- cer of TopSchool, and author of the white paper series “Taking Career Services to the Next Level in Higher Education.” He co- founded TopSchool with the goal


to change the way institutions manage and use student information to drive recruitment, retention and placement. Prior to this, he served in a number of executive roles at eCollege and helped found the Institute for Education Best Practices at the American Productivity and Quality Center. He can be reached at justinm@topschoolinc.com.


VINCENT SCARAMUZZO is the President and CEO of Ed-Exec, Inc. One of the leading executive search firms in education. He has consistently been ranked in the top 2% of all recruiters worldwide by Management Recruiter’s Inter-


national, the world’s largest executive search firm. Vincent is also a contributing author to various education publications. As a specialist in the edu- cation field, he works nationally with universities, colleges, online and career schools. He can be con- tacted at vincent@ed-exec.com or 860.781.7641.


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