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NEWS


FOCUS THIS MONTH


1. label.m Therapy Age- Defying range comprises four restorative hair care products designed to deliver youth- enhancing results for hair. This sulphate-free range helps to rehabilitate age-challenged hair by delivering a look of youthful restoration, replenishing loss of hydration and rejuvenating brittle, lacklustre locks. The range contains the patent-pending Rejuven-8 Complex, which utilises eight of the most technologically active anti-ageing ingredients including white caviar to reverse the fi ve signs of hair ageing; textural changes, density reduction, dryness, dullness and breakage, leaving hair strong and replenished. The range includes Shampoo, Conditioner, Protein Cream and Mask. Rsp from £13.50, label.m, www.labelm.com.


2. Ojon Christmas Sets contain travel-size shampoo, conditioner and the iconic Restorative Hair Treatment. Damage Reverse Christmas Set is designed for extremely damaged hair to restore shine, softness and manageability, while Color Sustain Christmas Set seals the hair’s cuticles, keeping hair vibrant and shiny, and locking in colour. Dry Recovery Christmas Set increases the hair’s ability to retain moisture, resulting in softer hair. Finally, Volume Advance Christmas Set nourishes limp hair and restores strength while adding volume. Rsp £15 each, Estée Lauder, www.ojon.co.uk.


16 Pure Beauty November 2011 www.purebeauty.co.uk


The hottest new hair products on the market


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Signs of ageing don’t only affect skin; hair can also suffer, so manufacturers are responding to consumer concerns relating to this with anti-ageing hair care


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Hair care...


Trend ALERT


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