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Top Financial Institutions


Ally Financial Inc.


American Express Company Ameriprise Financial


Bank of America Corporation Bank of the West


Bank of New York Mellon Corporation, The Barclays Group US Inc. BB&T Corporation


BBVA USA Bancshares, Inc. BNY Mellon


Capital One Financial Corporation Citibank, N.A. Citigroup Inc.


Citizens Financial Group, Inc. Credit Suisse (USA), Inc. Edward Jones


Fifth Third Bancorp Freddie Mac


Goldman Sachs Group, Inc., The Harris Financial Corp.


HSBC North America Holdings Inc. ING Americas


JPMorgan Chase & Co. Keycorp M&T Bank


MasterCard Incorporated MetLife, Inc. Morgan Stanley


Northern Trust Corporation


PNC Financial Services Group, Inc., The Regions Financial Corporation State Street Corporation Suntrust Banks, Inc. Taunus Corporation


TD Bank US Holding Company TIAA-CREF U.S. Bancorp Union Bank


Vanguard Group, Inc., The Visa USA


Wells Fargo & Company T


Recent Budget Crisis Creating Economic Anxiety


By Jane Honeck, CPA


he recent budget crisis catapulted us into this week’s stock market turmoil and reaffirms the consequences of ignoring Sir Francis Bacon’s 400 year old words, “The only thing


we have to fear is fear itself.” Those sage words were echoed during FDR’s inaugural speech and still ring true today. We clearly see how the fear of future failures and potential losses drives down expectations so we operate from a place of weakness instead of strength. It’s the proverbial bogeyman in the closet. The more we focus on him, the bigger, more ferocious he gets!


So how can we as individuals move beyond today’s economic anxiety and fear and get on with our lives? How do we keep our own stability and help build this economy instead of tear it down? Like it or not, we’re all in this together and it’s clear what happens when we tackle today’s problems as a house divided. Frustration and mistrust grow and the solu- tion seems out of reach and certainly nothing we can influence. But, our own grass roots efforts can make a difference in moving us and the country out of fear back into possibility. Following are simple steps anyone can take to step out of financial paralysis and into building new money muscles: 1. Talk it up: Ignoring your anxieties and keeping fear bottled up only makes them


fester and grow. Share your feelings with someone and get their perspective. Without shared perspective, we magnify negative speculation, mix it with past failures, and the fi- nancial bogeyman grows. With sharing, things become more balanced and, at the very least, two of you will be shouldering the load instead of just you! 2. Stay in the moment: Affirm your own financial reality now. Did you make it through


yesterday, last week, last month? Have things changed that much? Do you have enough today? None of us know what’s really ahead—but we can be certain about today. Staying in the moment and not getting too far ahead of ourselves puts a stable foundation back in place.


3. Choose your battle: Be honest about what’s underneath your concern—is it mistrust, lack of control, powerlessness? Today’s financial fears keep us worrying about things we can’t change. But, we become empowered by transforming those we can. Can we stop the stock market slide? Probably not, but we can make changes in our own financial world. 4. Take the next step: Don’t worry about all the steps from here to your own financial stability—you only need worry about the next step. Keep your eye on your financial goals and begin shifting from emotion to motion. Pay a bill; start a savings account; cut up a credit card—any next step will start the momentum. Ultimately, the culmination of those next steps will build trust in yourself and your ability to meet your future goals. 5. Do it again: When the next negative headline appears (and it will) go back to #1. Fear


is a part of life, but it doesn’t have to take over our life. It may feel like a lot of effort the first time you tackle these steps. But, use them often and eventually you’ll slip right through fear and into empowered action with a blink of an eye. There you have it, a simple plan responding to time-tested sage advice. Five easy steps that move us from emotion to motion, paralysis to possibility, fear to trust. And, when we


trust, all things are possible. About Jane Honeck Jane Honeck, CPA, PFS, and author of The Problem With Money? It’s Not About the Money!, is a money coach specializing in tax and financial planning for small businesses, individuals and couples. She is also a Certified Empow- erment Trainer and has developed Cent$ible Living financial workshops and money coaching sessions to help her clients make meaningful and lasting change in their financial lives. (www.theproblemwithmoney.com)


50 www.blackeoejournal.com The Black EOE Journal


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