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– a safer environment, the fact that Guernsey is fairly small, so I can do most of my business on the bike. I cycle everywhere and I can effectively meet lawyers, advocates and grab a sandwich – all on the bike. I find this massively advantageous, both for business and keeping fit! I like the fact that from St Peter Port to the


west coast you have a total contrast in scenery and I think that most people would consider St Peter Port to have a more traditional attractive fishing-village-type look, which never fails to impress guests when I bring them here. Being in an attractive environment is good for the soul.


You have contributed £20,000 towards the Guernsey skatepark – why that project in particular? People aren’t aware I used to be a serious sponsored skateboarder when I was younger, and it was actually doing this that got me into the gym – when you are doing the really extreme tricks you need to strengthen up and put a bit of muscle on. Not everyone wants to


do rugby, cricket and football, there are plenty of people out there who like to do individual extreme sports, whether that’s surfing or skateboarding. For that particular reason I feel a skateboard park in Guernsey is vital and we are working with a great bunch of guys to achieve that goal. We’ve got all the planning permission and


consent, and we’ve got the location – the key thing is just nailing down everything and agreeing when to put the first digger in. But it’s going to be one of the largest concrete skating parks built in the UK for some time.


Fact file


NAME: Zef Eisenberg AGE: 38 LIVES: St Peter Port, Guernsey POSITION: CEO of Maxicorp


HOBBIES: “I’m a passionate motorbiker and petrolhead, a serious watch collector, and get


depressed if I don’t cycle or visit the gym every day.”


INTERESTING FACTS: Zef is a fully qualified senior gym instructor, specialising in nutrition. He conducted two years of endocrinological research at the British Medical Research Centre and Pharmaceutical Association.


What does the future hold for Zef Eisenberg? Lots of excitement and lots of challenges. I’m one of those people who doesn’t like to be sitting still. So I can imagine we will have some more property investments under our belt by the end of the year, some private equity, and I’ll also be focusing on my new project – land speed racing – a subject of future discussion no doubt! l


NICK KIRBY is Editor-in-Chief of businesslife.co


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