This page contains a Flash digital edition of a book.
Copyright and Legal Compliance in the Digital Age


A one-day course in London £385+VAT


5 March & 1 October 2012


In the digital environment, publishers need to manage the rights they own and license carefully. It has always been important to have clear agreements with authors and other suppliers. The web and the internet have given an almost dangerous sense of freedom – should you trust the author who tells you, “I found this on the internet – it must be free”?


Third-party permissions can be fiddly and time-consuming, yet the price of making a mistake may be high. Now publishers need to exploit new rights in the digital world.


You will learn how to:


• secure the necessary authority to exploit new rights •


decide if the original author contract covers the new opportunities they may want to exploit


• be sure that you have the necessary ‘informed consent’. Who will benefit from this course?


Anyone who is involved in the creation and publication of online products, services and content.


Your tutor Richard Balkwill has more than 25 years’ experience in educational and children’s reference publishing, latterly as Publishing Director at Heinemann. He is now an independent consultant and runs CopyTrain, a writing, training and copyright service for publishers. He is also the author of The Multilingual Dictionary of Copyright, Rights and Contracts.


Programme


• Refresher on copyright – Changes since copyright directive and new 2003 regulations – Being clear and safe with moral rights – Other legal issues: data protection, human rights, privacy


• Agreements with ‘suppliers’ – Are contracts really necessary? – One-page letter of assignment, or 25-page author’s contract – The essentials of a good agreement


• Permissions and the third-party trail – What you can and can’t use (fair dealing) – Warranties and indemnities for content – Risk of publishing without consent


• Social media and digital contracts – What partners will expect of you – What you should require of partners (companies and individuals) – Who owns social ‘stuff’? Who is responsible if it contains ‘trouble’?


• Data protection and privacy issues – Using images and designs of famous (registered) brands – Adults and children in photographs or taken from the web – Storing and using personal information safely.





“I now have a far clearer sense of copyright and moral rights, the kind of permissions I need to use content and the pitfalls that can be faced.” Pluto Press delegate


www.train4publishing.co.ukbookings@bookhouse.co.uk • 020 8874 2718


47


COPYRIGHT, LAW & RIGHTS COURSES


NEW


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64