This page contains a Flash digital edition of a book.
Client: HopCat/MarkSellers, Garry Boyd Publication: Revue Ad size: 9.125” x 10.375” with 1/8” bleed


JOIN US FOR AS WE UNVEIL OUR ARTPRIZE ARTIST A WEEK EARLY IN CONJUNCTION WITH STELLA’S LOUNGE, THE VICEROY & MCFADDEN’S. THE ARTISTS WILL BE ON HAND AS WELL AS PLENTY OF BEER. 6 TO 9PM


JOIN SPECIAL GUEST TED MARTI, 5TH GENERATION OWNER OF SCHELL BREWING COMPANY, ONE OF THE OLDEST BREWERIES IN THE UNITED STATES (BREWING SINCE 1860) AT HOPCAT. WE’LL BE ONE OF THE FIRST TO POUR THEIR FIREBRICK (VIENNA-STYLE AMBER LAGER) OKTOBERFEST (MARZEN) & GRAIN BELT (AMERICAN ADJUNCT LAGER) ON DRAFT.


THURSDAY 9/15 – AUGUST SCHELL LAUNCH PARTY


THE TRUE STORY AS TOLD BY OUR CHIEF BEER GEEK ON THE TRADITIONAL STARTING DAY OF THIS BEER-CENTRIC FESTIVAL. 3PM - $5/PERSON


SATURDAY 9/17 – BEER SCHOOL: OKTOBERFEST


SUNDAY 9/18 – BEER DINNER: LAGUNITAS BREWING COMPANY YOU KNOW THE DRILL BY NOW…4 COURSES PAIRED WITH FOOD FOR ONLY $25 PER PERSON. DINNER STARTS


AT 5PM. CALL (616) 451- 4677 FOR RESERVATIONS. HERE IS THE MENU FOR YOU TO CONSIDER: SMOKED WHITEFISH PATE WITH CROSTINI & FRESH VEGETABLES. SERVED WITH LAGUNITAS PILS CZECH STYLE PILSNER. MANHATTAN MUSHROOM & SEAFOOD CHOWDER. SERVED WITH LAGUNITAS ORGANIC FARMHOUSE SAISON. SOURDOUGH FLATBREAD PIZZA WITH LOCAL MEAT, CHEESE & VEGETABLES AND A SRIRACHA RED SAUCE. SERVED WITH LAGUNITAS HOP STOOPID DOUBLE IPA. CAPPUCINO STOUT CANOLI WITH CHOCOLATE CHIPS, POWDERED SUGAR & ESPRESSO GRIND. SERVED WITH LAGUNITAS CAPPUCCINO STOUT ON CASK.


JOIN US FOR A SPECIAL OKTOBERFEST THEMED RELEASE PARTY. BRING YOUR OWN STEIN (UP TO 32OZ) AND WE’LL FILL IT WITH OUR SPECIALLY MADE HOPFENKATZE OKTOBERFEST FOR THE PRICE OF A PINT. PRIZES FOR BEST OKTOBERFEST COSTUME WILL BE AWARDED BY THE BREWERS.


MONDAY 9/19 – HOPFENKATZE STEIN PARTY


TUESDAY 9/20 – PUSSYCAT BEER GUILD MONTHLY MEETING COOL CHICKS. COLD BEER. NO DUDES. 6PM


JOIN ALL OF THE CRAZY ART GROUPIES AS THEY DESCEND ON GR FOR A 3 WEEK LONG FESTIVAL OF ART AND DEBAUCHERY. HOPCAT WILL HAVE A TON OF ART FOR YOU TO ENJOY WITH YOUR BEER.


WEDNESDAY 9/21 – THE OFFICAL START OF ARTPRIZE


WEEKLY HAPPENINGS AT HOPCAT: MICHIGAN MONDAYS Each week the Chief Beer Geek picks his favorite Michigan beers and gives you a deal on


them. Say Yes! to Michigan. From 6 - 9pm. TUESDAY LADIES NIGHT Who appreciates the ladies like HopCat? NO ONE! Come on down for 25% off appetizers & draft specials all night for the ladies. Every Tuesday from 6pm to 9pm. $3 TUESDAYS Our Chief Beer Geek shows you some love with $3 specials - check the board or ask your server for today’s picks! Every Tuesday from 6pm to 9pm. WEDNESDAY PITCHERS & WINGS Our Wings rock (unlike the band). You should have some. Need a little arm twist?... On Wednesdays after 6pm, Wings are $.50 each (minimum 6) until they are all gone or until 9pm. Not a sweet enough deal? Okay, how about this...Pitchers are 25% off as well from 6pm until 9pm. Gather your friends and co-workers (not necessarily mutually exclusive) and head down for some good food, some good beer, and a good time! $3 THURSDAYS Our Chief Beer Geek shows you some love with $3 specials - check the board or ask your server for today’s picks! Every Thursday from 6pm to 9pm. HopCat SUNDAY JAZZ JAM Old school’ weekly Jazz jam session at HopCat. Bring your instrument! No cover charge. 7pm - 10pm SUNDAY INDUSTRY NIGHT HopCat shares the love with our service industry brethren with 25% from 9-Close.


adam beasley


adam@visualalchemy.net phone 616 446 4735 visualalchemy.net


SEPTEMBER AT HOPCAT: WEDNESDAY 9/14 – ARTPRIZE UNVEILED


adam beasley


adam@visualalchemy.net phone 616 446 4735 visualalchemy.net


150 bottles, 48 drafts, One Mission.


HOURS OF OPERATION: MON - SAT 11:30AM - 2AM, SUNDAY NOON - 2AM WWW.HOPCAT.COM (616) 451-HOPS (4677) 25 IONIA AVE. SW (IONIA & WESTON)


REVUEWM.COM | SEPTEMBER 2011 | 27


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