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whathouse?awards


Awards ceremony is a fantastic celebration of the housebuilding industry”


“TheWhat House?


John Elliott, managing director,Millwood Designer Homes, Best Small Housebuilder 2010


12. Best Development Is your site the Best Development in Britain? Judges will be looking for a stylish mix of original designs, top quality site layout and landscaping, a variety of external elevations and plenty of design flair inside and out. This is not an award for luxury, but an award for a mass market development lifted above the ordinary by the quality of its component parts, be it geared to first-time buyers, the middle market, or a mix of properties across the price range.


13. Best Partnership Scheme This award is designed to highlight the excellent partnerships, or joint ventures, forged between developers and other bodies, be they housing associations, local councils or, given renewable energy requirements and low-carbon initiatives, innovative partnerships with utility companies.


14. Best Luxury Development This category is for a top-of-the-range development of executive homes, with no expense spared on design, finish, landscaping, security and customer care. Top houses for top people at premium prices, be it swanky riverside apartments, or a millionaires’ row of new-build mansions, set in luxurious surroundings. The development should offer value for money, albeit in an exalted price range.


15. Best Mixed Use Development This category recognises the increasing importance and number of mixed use schemes. Judges will be looking for developments with a range of different facilities and amenities and how they contribute to the economic and social enhancement of the neighbourhood. The development could be a large urban scheme, or a smaller scale, local mixed use project. All developments must have a residential element, combined with one or more of the following uses: commercial, office, retail or leisure.


16. Best Sustainable Development There are codes, ratings and regulations to meet and this category wants entries from the eco-housebuilders, helping to develop and shape the low-carbon, sustainable communities of tomorrow and pioneering the latest technology – beyond the green wash. These developments will have low running costs and be available on the mass market, with high insulation standards and the use of sustainable building materials in construction.


17. Best Retirement Development This award will be presented to the company that has produced the best overall package for elderly customers. The design of the development, including accessibility and adaptability, will be considered, as well as the quality of additional services and amenities in delivering outstanding homes and care facilities for retirement living. This category covers age restricted housing, sheltered accommodation, assisted senior living and developments offering a full range of care options to residents.


18. Best Brownfield Development Awards for developers who demonstrate a commitment to the inner city and urban renewal, or rural regeneration, including new-build on derelict land and refurbishment of existing housing stock. Brownfield land is at the forefront of the housing debate and this category should provide outstanding examples of the housebuilder as urban or rural regenerator and an engine of growth and renewal.


19. Best Interior Design The category recognises the importance of design, furnishing and specifying show homes. The quality of interior design in a show home is key to selling off-plan on new developments, showcasing the full potential of the finished product to the consumer.


20. Best Exterior Design This category is for the best looker. A striking housetype, façade or development profile, oozing kerb appeal and style. It does not have to shout loudly or show a lavish face and could be in the vernacular style of the area, or thoroughly modern and mould-breaking architecture.


21. Best Landscape Design Developments are dominated by the houses, but what about the landscaping that surrounds them? Judges are looking for a sensitive, yet practical, response to the site conditions, ensuring that the overall look of the scheme is easy on the eye with landscape features to match the quality of the homes. Entries should be developments that make maximum use of natural features, or create a brand new landscape to complement or enhance the street scene. This category rewards landscaping in relation to the scheme and the budget – be it starter flats or a luxury development.


showhouse July 2011 |


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