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PROTECTING The Environment


Deanne and Darren Wilkins with their new Gerber CAT UV printer.


Times change; now corporate responsibility is much more important for everyone and the cost savings from using less energy are considerable, especially as electricity prices continue to rise.” “The Gerber CAT means we can print on wood, plastic, glass,


carpet tiles, acrylics, heat-sensitive plastic, and fabric – anything really. It also allows us to use more recycled media, which is


often more heat sensitive than traditional media and so more likely to warp under the heat lamps needed to cure most UV inks,” says Darren. The new printer, installed in February immediately boosted


production at CitySigns, and clients quickly noticed the difference too, says Darren.


He explains: “The Gerber CAT is


seven or eight times faster than our old flatbed and the printing is photo quality. We wanted to be at the forefront of new printing technologyby providing higher quality printing from a smaller carbon footprint and that’s exactly what this investment has done. Already it’s opened up lots of new doors, so much so that in a year we might need to get another one to keep up!” This is more good news for the


family firm that celebrated its 50th anniversary last year with a move to larger premises at Ball Mill Top Business Park, near Hallow, Worcester. In that time, CitySigns has grown to become one of the leading providers of signage solutions in the Midlands and manufactures an extensive range of sign systems and displays. Whilst most of its work is based around the Midlands, the CitySigns team of fitters travel throughout the country erecting top quality signage for many blue chip customers. For further information about


CitySigns prints work for customer ranging from start-ups to blue chip corporations. 56 Sign Update ISSUE 130 JULY/AUGUST 2011


CitySigns, go to www.citysigns.co.uk or telephone 01905 640007.


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