BELIEVE To believe in your project you must believe in three things. 1


You must believe that you can make a real, measurable difference in your community and the world – that you can attract the unconvinced and the disinterested, fire their imaginations and permanently modify their behavior through a compelling, life-changing experience during a visit of only a few hours.


2 3


You must believe that you can enter a crowded and competitive market place and attract both the funding and the broad audience that will most benefit from your vision.


You must believe that you can control the process and the budget so that you arrive at opening day without having sacrificed, lost or significantly compromised your purpose.


To achieve less would be to fail your subject, your audience, and the future.


If this is an overstatement of your goals...if all you need to do is create an elegant setting that only attracts and appeals to a small gathering of those who need no convincing, then stop reading. There are other, easier choices before you.


But if instead you want to change the world, read on. BRC Imagination Arts can help.


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