This page contains a Flash digital edition of a book.
Success Factor 6 Those who can ... coach


Arguably the discipline that can transform you from being good at working business relationships to great. Coaching is a way of leading, managing and developing those within your business. Understood and performed well it’s a way of eliciting the quality you have within your people – it unlocks their creativity. Most people are at their best when they experience feelings of worth, fulfilment, opportunity, accountability, empowerment, freedom, trust and respect – all outputs achieved through coaching type conversations.


Pure coaching is about using the quality of thinking within the individual to decipher actions that will help solve a business challenge or move forward an identified opportunity. The key is that they decide and commit to actions, taking full ownership and developing as a result. Your skill as the coach is to ask a depth of questions that challenges their thinking but gives them the confidence to move to an action.


Success Factor 7


Eliminate interference – building an individual’s inner strength


There is no question that we are at our best when we are focused. There are however so many elements (internal and external) that can impact our day to day thinking and our motivation to do things. As a leader you can’t control everything but you can affect an awful lot.


Minimising interference is as key as giving your


people the tools to do their job. Listen to your people and remove unnecessary red tape and over designed frustrating processes wherever you can. What you give off as a leader is also vital. The last 2-years have been testing for many business leaders ... the ability to keep cool and face challenges head on and with confidence has been essential. Your people will watch you more than you are aware – confidence breeds confidence. When your people are faced with challenges lead the way and help them see what is possible (coaching will help!). If they fail make sure it is seen as a productive failure – help them learn and find another way.


Dean Williams is currently the owner of Dean Williams Executive Coach Limited. He works with blue chip companies and SME’s providing 121 executive coaching, team coaching and leadership seminars. http:// www.dwexecutivecoach.co.uk


50 entrepreneurcountry


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58