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APPENDIX B


Standard price on food and sweets/drinks at all meetings to be agreed with HRI in order to sell the food package via marketing by HRI in newspapers, Facebook and twitter etc.


9) ANNUAL MEETING FOR MEMBERS/ PATRONS


All tracks to have an annual meeting of patrons which would be advertised at the previous meeting and in the Irish Field. Customer feedback to be asked on each racecard.


10) FACILITIES


CHILDREN’S FACILITIES Children’s facilities need to be of a high standard at all racecourses as for many people racing is a family day out. The introduction of family days and the activities such as face painting, pony rides and racing information for children are definitely the way forward. More of these specially aimed family days must be introduced and should be heavily marked to increase attendance. Facilities for babies, such as changing areas and bottle-warming areas must be provided.


TOILETS FACILITIES Hot water and fast dryers to be available at all tracks with extra portable cabin toilets at all festivals.


ENTERTAINMENT By providing entertainment you are encouraging more people who otherwise may not attend race meetings to attend and you are enhancing the racing experience for regular racegoers. By providing entertainment the race-day can be transformed into a different event and generally bands, etc. provide a nice atmosphere to the event.


DISABLED FACILITIES Adequate facilities must be in place for those attending who have a disability. Parking is an issue, and better-signed disabled parking spaces are necessary to ensure that easy access to the racecourse is not a problem. Specific areas for wheelchairs which allow an unobstructed view of the racetrack for the racegoer must be provided. These areas should be well supervised to ensure that they are not misused. Ease of access to toilets and food areas is also extremely important.


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STRATEGIC MARKETING GROUP REPORT TO HRI BOARD


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