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NEW PRODUCTS FROM SWS UK CREATE NEW OPPORTUNITIES TO BRANCH OUT


SWS UK are excited to be launching a selection of new products during 2011 that should not only compliment your existing range but create opportunities for you to gain additional revenue and sales with minimum effort.


Following the success of the Lakeland Awnings range SWS UK have now decided to add to its range, with two new awnings the Windermere and Grasmere which are manufactured in the UK. Bringing manufacturing in house has meant that lead times on


this product are only now only two weeks, but shorter lead times do not mean shorter choice and working in partnership with the Giovanardi and Dickson fabrics means your customers will have more choice on this product than ever before. One particularly exciting addition to the fabric is the PVC range which is ideal for commercial applications and as all fabric styles are available with sign writing commercial customers can create a truly bespoke awning that acts as an advertisement for their premises as well as offering shade and shelter.


The awnings are a perfect product to compliment garage doors and create a great opportunity for a sale that you may well have missed. As you would expect, SWS UK have created a suite of marketing materials and samples that are readily available to help you to promote this product. Although awnings are a core


product line all year around peak season is between April and July so ensure you contact SWS UK today to arrange a visit from your account manager to make sure you don't miss out on the 2011 season.


SWS UK has also launched SeceuroGlide Sectional, the made to measure sectional garage door. It would stand to reason that with 25 years within the garage door industry that SWS UK would be ideally placed to launch a sectional garage door and the SeceuroGlide Sectional does not disappoint. Manufactured in SWS UK's purpose built premises in the North West every element of the SeceuroGlide Sectional has been designed with the installer and end user in mind.


Key features include • Lead times from just two weeks • All doors are made to measure for a perfect fit


• No additional charges for cut downs or low head room surcharges


• Easy to handle bespoke packaging


• Next day despatch on all hardware and standard panel spares


• Wide choice of styles and finishes • Product part assembled to save installation time • Minimum side room requirement of only 75mm • High specification Somfy Dexxo operator with just 90 seconds to commission


As an added benefit you will also receive an assist fit with your first order so you are able to gain direct experience with one of SWS UK's trained fitters.


SWS UK knows that it's a tough market out there at the moment and hope that the addition of these new products to their range will help you not only create additional opportunities but make the most of existing ones.


For further details on any of the above products please visit www.sws.co.uk where the new Lakeland Awnings and SeceuroGlide Sectional brochures are available to download . Or alternatively call the SWS UK marketing department on 01524-772413 who will be happy help you.


22 THE door industry journal spring 2011 Also online at: www.doorindustryjournal.co.uk


product news


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