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GBD MARCH/APRIL 2011


INNOVATION 23


Pictured facing page: Top grips – the Fusion putter grip (far left) and Torque full cord grip. Above: Black Widow Tour cleats are raising the bar, offering the golfer a choice in ‘Tour Comfort’ (above left) or ‘Tour Firm’


has become a big part of golf equipment today, as players strive to custom match their equipment to their golf swing. “We have taken this same approach with Black Widow Tour and


utilised our proprietary technology to enable golfers to customise their level of comfort, which positively impacts each individual player’s swing, balance and weight distribution.” With this level of technological expertise it is no surprise that leading


golf shoemakers FootJoy (using Cyclone cleats) and adidas (PINS cleats) have both utilised Softspikes technologies unique to their shoe constructions during the last two years. GBD


• For more, see www.softspikeseurope.com


Popular new accessories include the ball retriever (left), towels, ‘poker chip’ markers and umbrellas


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