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MEET: Alice Burrows of alice apple by Becky Pearce of www.red-bird-jewellery.co.uk


How did you get started with alice apple? I started alice apple officially in May 2008. After being made redundant in December 2007, I felt spurred on to do something that I always had a true passion for. The redundancy money helped fund materials and to keep me ticking over whilst alice apple became more established. I registered my business as soon as I realised I was actually selling the things I was making (mostly the toy dachshunds!) and receiving really encouraging feedback from customers.


How did you find your style? I’ve always been influenced by all things vintage, mainly from the 60s and 70s. From there, my style in surface pattern design developed through my love of bold colour and


6 | ukhandmade | Winter 2010


simple imagery. I also own quite a few 1970s soft toy and DIY craft books, which is where I found my inspiration for the soft toys as it’s a great way to use the fabrics I love.


What’s a typical day for you? The first thing I do is check out my favourite blogs. This helps inspire me for the day and gets me motivated to start my own work. Then I check emails for sales and queries and get anything that needs packaging ready to take to the Post Office for that day. I make sure that I have all my orders cut out and ready to be sewn, tying in as much sewing as I can into my day.


If I find there isn’t much sewing, I move onto some surface pattern designs or, if business is really slow, I like to make things for personal


projects; I always have some creative task on the go.


How do you maintain balance in your life between work and play? I love creating designs and making things, so I’m lucky enough to say that my work is my play. I have a 4 year old son, Oscar, and twin girls, Daisy and Lotta, so it’s not always easy to get on with as much work as I’d like. Evenings are probably the best time to get stuck into something, as long I’m not too exhausted at the end of the day!


What has been inspiring you lately? I’m really into surface pattern at the moment and I’ve been enjoying playing around with motifs and colours for my fabrics on Spoonflower. As long as it’s bold,


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