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WINERIES AND PLAYERS


“We are extremely pleased to partner


with Beringer, which is widely recognized and highly respected for its outstanding wines,” said Tom Wade, chief marketing officer for the PGA TOUR. “We feel that this category is a great fit for the TOUR as it aligns extremely well with our fan base, and Beringer is an ideal partner for the TOUR.” Jacob Beringer and his brother,


Frederick, founded Beringer in 1876, making it the oldest continuously operating winery in the Napa Valley. While the winery was being built, Jacob


took up residence in a farmhouse on the property built in 1848, now referred to as the “Hudson House,” which serves today as Beringer Vineyards’ Culinary Arts Center. In 1883, Frederick began construction of a 17-room mansion that was to be his home—a re-creation of the Beringer family home located on the Rhine River in Germany. The Rhine House is the center of Beringer’s reserve and library tastings. In 2001, the estate was placed on the National Register for Historic Places as a Historic District.


Champions and their wines And now a look at some of the TOUR members who have become active in the wine industry. Arnold Palmer is collaborating with


Luna Vineyards to produce and market Arnold Palmer Wines. It is based upon a friendship between Palmer and Mike Moone, the founder of Luna Vineyards that dates to 2003. Their first offering was a California cabernet sauvignon and a chardonnay that was released in 2005. “Since I hooked up with Luna, I’ve had


a reason to be more involved with wine,” said Palmer. “I’ve learned something about the process, and it’s fun to think that you are part of something you enjoy so much. Mike is a good friend, and he produces a good product, because that’s


274 PGA TOUR OFFICIAL ANNUAL 2011


what he does.” The wines are marketed through


high-end wine shops and restaurants such as Smith & Wollensky and resorts such as Palmer’s The Bay Hill Club & Lodge in Orlando, FL, and The Lodge at Pebble Beach in Pebble Beach, CA. Jack Nicklaus and his family


have teamed with Terlato Wines to produce Jack Nicklaus Wines, limited- production wines from California’s Napa Valley. The first offerings were a 2007 cabernet sauvignon and 2007 private reserve. After Nicklaus and his sons, Jackie and Gary, visited the Terlato-owned Chimney Rock and Rutherford Hill wineries, they were convinced the partnership was the best for everyone involved. “It took just moments for us to


know that this was going to be a great partnership,” said Nicklaus, a long- time wine collector. “We immediately felt a mutual respect and a connection, sparked by a shared passion for quality and a vision to create something that embodies the high standards of both our families.” Gary Player’s company, Black Knight


International, is collaborating with South Africa’s Quoin Rock Winery, winemaker Carl van der Merwe and South African artist Athol Moult, to create the Major Championship Series wine collection. The collection commemorates all Player’s major championship victories. The series plans to launch 18 vintages over a 20-year span beginning with the 1959 Muirfield—the site of his first British Open victory—released in 2008. The second vintage making up the collection, the Augusta 1961, was previewed in December 2009 at the Gary Player Invitational in South Africa. Greg Norman Estate Wines produces both American and Australian wines in a


The 300-acre vineyard in Paarl, owned by David Frost.


David Frost has grown up on vineyards run by his grandfather in South Africa.


Nicklaus visiting the Terlato- owned Chimney Rock and Rutherford Hill wineries.


wide variety of reds, whites and sparkling varieties which have been widely praised by critics. And just as Norman exists as a larger-than-life figure in business and golf, his company also offers a wine club and a cookbook. Norman’s daughter, Morgan-leigh, serves as the company’s


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