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Bright, Welcoming and Safe
Your smallest visitors may not be your biggest spenders, but accomodating them can pay dividends.
The family audience is a key demographic for any centre, with families more likely to visit a broad spectrum of retail outlets plus a combination of retail, dining and leisure facilities in a single visit. And although pocket money restrictions may mean your smallest visitors are not your biggest spenders, ensuring you have safe and attractive kids facilities can pay dividends, with parents actively favouring sites that have good facilities.
In this day and age, every product decision should include consideration of the product’s life cycle. A longer life cycle ensures you get the most out of your investment and your environmental impact is minimised. And when the product under consideration is used and abused by every visitor, you may be surprised to learn just how long your entrance matting can last for.
The provision of a children’s play area within the mall is one such facility that many parents approve of. These areas don’t need to be large, staffed or even full of loads of equipment, they just need to be safe, enclosed areas that allow kids to let off steam whilst parents can sit down to plan the rest of their visit. One of the key factors in making such an
area a success is to make it inviting for youngsters whilst reassuring parents and carers that the area is safe, and having a bright and colourful safety surfacing such as Bouncy Matta, is one way of fulfilling this. Bouncy Matta offers a colourful, hygienic
and very hardwearing safety surfacing solution, helping to protect little knees and heads from landing on hard flooring. The interlocking tiles have a smooth finish making them easy to clean and ideal for situations where children play, eat and drink.
Crystal Peaks Shopping Mall in Sheffield receives over 13 million visitors every year which, when multiplied by 7 years, equates to an awful lot of feet, foot-borne dirt and wear & tear. Yet this is how long the Milliken Obex Forma entrance matting installation was in place for (and the footfall it survived) before the centre needed to look at replacing it. Mark Jackson, Deputy Facilities Manager at Crystal Peaks, explains “In 2003, we installed Milliken Obex Forma at the malls’ six entrances. In order to keep the installations looking their best and working efficiently, they were incorporated into our floor cleaning programme, with our on-site cleaning team vacuuming and spot-cleaning them daily and wet-washing them every week.” Entrance matting installations are designed to be the dirtiest part of the floor, so it’s vital that they are cleaned thoroughly and regularly to remove the collected dirt. Proper and timely maintenance not only keeps the installation looking first-class, but also
The Westfield in Derby is
one such centre that has seen the benefits of providing a children’s area to help attract the family market. Playworld is a 62sqm children’s activity area located in the mall. Tailored to the under 5's it incorporates a toddler area, light and sound chamber and junglescape, as well as seating areas for parents, with the whole area fitted with Bouncy Matta surfacing. Lindsey Kirk, Risk Management
A bright safety flooring such as Bouncy Matta makes an area more welcoming to both children and parents
Entrance matting needs to survive a huge amount of footfall and wear and tear
ensures that the maximum life cycle of the product is achieved. On the subject of life cycle, Jackson
continues, “For an entrance matting installation to last for 7 years in a busy retail environment such as ours is testament to its quality. It also says a great deal that when we came to look at replacing the matting, that we did so with a variant of the same product.”
foot-borne moisture. With reference to this latter issue Jackson comments, “We’ve found the Obex Forma to have very good moisture absorbency, which is absolutely critical in the British climate!” Entrance matting creates the first
Bouncy Matta is available in 7 colours so a design can be created to suit any environment
Coordinator at Westfield Derby explains, “Families are very important to Westfield Derby and as such we’ve invested in facilities for this market. Our Playworld area is very well used and we use it for children’s events such as story telling, so it was very important that the surfacing in the area was hard wearing and easy to clean” “We’ve found that having safety
Proper and timely maintenance can keep entrance matting installations looking first-class for many years
surface is wheel friendly making it ideal for inclusive wheelchair access and the 10 year guarantee provides reassurance that Bouncy Matta is hard wearing enough to withstand the rough and tumble of all your little visitors for many years to come. Syncros are a well-known supplier within
“Crystal Peaks is currently undergoing
Areas such as Westfield's Playworld allow children to run around in a safe environment
Crystal Peaks opted for Milliken Obex Forma with a border of Obex Prior
surfacing in the area provides parents with peace of mind that their children can play safely in the area, and the bright colours of the Bouncy Matta make it very attractive to children, as well as fitting in with our colour palette!” Bouncy Matta tiles are manufactured from recycled PVC, and are available in a range of 7 vibrant colours, enabling centres to create a unique design and colour palette suited to their site. The
a rolling programme with Syncros to replace our old open construction Obex Forma matting with closed construction Obex Forma matting. We’re also adding a border of the complementary Obex Prior tiles to each installation, which not only adds an element of design, but has also proved to be very cost effective.” Having the right entrance matting
plays a critical role in the efficient running of a busy shopping centre. It can help to reduce cleaning expenditure, extend the life of expensive flooring and help to reduce the risk of slip accidents by removing
the Shopping Centre sector for entrance matting, and are also the UK’s exclusive suppliers of Bouncy Matta safety surfacing. Installed by Syncros’ expert fitting team, Bouncy Matta can be fitted flush with walls or installed with ramped edges making it ideal for any installation.
For further details, contact Syncros on 01234 314314 or email
sales@syncros.co.uk www.syncros.co.uk
impression of your site, so having a clean and effective matting installation can pay dividends in creating an excellent first impression. Syncros Entrance Matting Systems are experts in the supply and installation of entrance barrier matting, and have been supplying shopping centres and retail sites since 1995. The comprehensive service includes site surveys, consultation and advice on the right matting solution for the site, as well as expert installation and advice on maintenance. With a combination of knowledge,
skill, value for money and attention to detail, Syncros ensures your matting requirements are delivered on time and within budget, and with finance options also available, a new matting installation could work out to be more cost effective (and last an awful lot longer) than you think!
For further details, contact Syncros on 01234 314314 or email
sales@syncros.co.uk
www.syncros.co.uk Surviving the Masses!
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