Business Woman Today’s


FEMALE C-LEVEL EXECUTIVES • SME OWNERS • EXECUTIVE PAs WITH KARREN BRADY


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11 Hot topics From the job market to the economy, find out what’s happening in the world of business


14 Changing policies


Discover how your company will be affected by the coalition government’s new business policies


16 Safeguard your savings Explore where to invest this year, with our expert guide to which stocks will be soaring


20 Is there a market?


If you’ve got a business idea, find out how to discover if there’s a market for it


8 TODAY’S BUSINESS WOMAN


53 24 Social skills


How to use social networking sites to market your business


29 Get connected


Find inspiration and meet other ambitious women with these networking groups


32 Top of the league Karren Brady talks about her career, standing out in a male-dominated environment and becoming Lord Sugar’s right-hand woman


41 Success stories Women at the top share the secrets behind their career and start-up success


57 53 You’re hired!


Find out how taking on an apprentice could benefit your business


57 Career moves Tempted to work abroad? Don’t miss recruitment company Advantage Professional’s top tips for a smooth transition


58 Win! Your chance to win the new Echo Smartpen, a state-of-the-art pen that will revolutionise your working life


60 Mother of all dilemmas Faced with the choice of life as a working


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