Bonfire Night
Dr Monkey Speaks Out About Firework Phobia
Rockets and Catherine wheels may not be the only things creating a big noise this fireworks season. More cats and dogs need help to treat their phobias says the outspoken Dr Monkey, who believes that the lead up to the 5th November is a big deal for those pets that suffer firework phobia. Dr Monkey will be going live on the blogosphere on the 27th September, dispensing practical tips and advice to help pets and their owners get through this worrying time of the year. You can be excused for wondering why you have
never heard of this influential figure before because Dr Monkey is in fact a nine year old Border Terrier from Dorset who will be bringing his own real-life experiences to the attention of millions of pet owners on Facebook, Twitter and at
http://dorwestdrmonkey.blogspot.com in the six week lead up to fireworks night. Dr Monkey is the ‘face’ of Dorwest Herb’s Firework Phobia No Fear campaign now in its fourth year, which aims to raise awareness of the issues around noise and firework phobia and help pet owners to identify ways to support pets that have developed fears and phobias. Several years ago, Dr Monkey joined thousands of other cats and dogs and conquered his fears by taking Dorwest Herb’s Scullcap & Valerian Tablets. The
company sells over a million doses of their licensed Scullcap & Valerian Tablets and the supplement Valerian Compound in and around the fireworks season. Both can be used alongside other treatments or alone and they produce relaxation without causing drowsiness or disorientation. Roly Boughton, Marketing Director at Dorwest Herbs explains, “Dr Monkey offers a genuine ‘tea and sympathy’ approach that comes from having battled his own firework phobia ‘demons’. There really is no need for pets to suffer panic, fear and anguish during the firework season – they can be helped.” The demand for safe, natural treatments and quality
preparations has meant that family firm, Dorwest Herbs is still growing after 60 years of producing veterinary herbal medicines and their experts are leading authorities in this area. Pet owners can obtain a leaflet about the identification and herbal treatment of firework phobia, or buy Scullcap & Valerian Tablets and Valerian Compound from their veterinary surgeon, pet shop or direct from Dorwest Herbs
www.dorwest.com. Dr Monkey’s take-home message is: DO go and ask the experts – your pet can be helped.
Dogs & Fireworks
Many dogs are afraid of fireworks and other loud noises. In some cases, this can cause dogs to cower, lose control and become extremely frightened. Fireworks are not now limited to firework night or any discernible season, and are often used to hail a particular event. Dogs affected by fireworks may try to hide in a particular place where they feel safe and the sound is reduced. Unfortunately, the impact
of fireworks can extend into a year-round problem for your dog. In a process called 'generalisation,' dogs may react to sounds that are decreasingly similar to those that scared him or her in the first place. This can tide over into dogs being scared to go out for walks, particularly in the dark, and scratching and gnawing within the home in an attempt to hide.
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52 • Equine Canine and Country Life
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