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www.IndependentRetailer.com KIOSK KORNER
BlackBox Wholesale Magic Creates Kiosk Sales continued from page 96
and BlackBox Wholesale de- scribes itself as “Redefi ning the Impossible.” That’s not far from the truth. The company started out as a group of six entrepreneurs, “Who passionately dedicated themselves to bring customers nothing but perfect quality prod- ucts,” Gross says. Working hand in hand with their own production team, BlackBox strives to put what is described as, “breathtaking con- cepts inside amazing packaging.” And it seems to be working. “When someone buys one of
our products, they get everything they need to be successful,” Gross says. Each package comes with its
own professionally produced DVD showing how to do the routine, a booklet explaining the steps, and the product itself. Best of all is the profi t potential. “Retailers are see- ing anywhere from a 700 to 1,500 percent markup,” Gross says. For example, the Levitation Kit, which retails for $49.95, is available at a wholesale price of $5 to $6 each. “Whether it’s money, cards, IDs, credit cards, rings, or coins, you can take any object and instantly make it fl oat in mid air. No one can pass by and ignore it,” ac- cording to promotional copy for the Levitation Kit on the website,
BlackBoxWholesale.com. The “Déjà Vu” routine, which
wholesales for less than $5, re- tails for $40. And the complete Black Box kit wholesales for be- tween $13 and $15, depending on
quantity, and retails for $149. The company also offers discounts for quantity orders, which usually ship the same day if received be- fore noon. First time orders ship within 48 hours, and pricing is available on request. More and more retailers are
signing up to carry the BlackBox line, in part due to the easy to fol- low instructional DVDs included. Produced and fi lmed in a multi- continent environment (Japan, U.S. and Europe), each guide in the series includes a collection of eye catching illusions. BlackBox also offers strong support for re- tailers right out of the gate. The company offers point of display signs and materials, as well as illustrative videos that show the illusions, accompanied by the
continued on page 99
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