by using a round-barrelled brush while blowdrying, lifting hair from the root and drying from underneath. Fine hair should not be overloaded with products, a spritz of hairspray to set the style will be enough, says Clarke: “Hairspray should be used, quite simply, to hold the hair in place. The spray has a level of resins that fi x it on to the hair and stop it from moving. Some hairsprays are of course better than others, with a higher level of shine and hold. Often this depends on the aperture of the dispenser – the smaller the aperture, the fi ner the spray.”
Dry/Damaged Dry, damaged hair needs extra protection during styling. For example, those with dry hair should always protect hair when using a heated appliance, so the spray is burnt off during styling rather than the hair’s natural moisture. Most hairdryers now feature ionic technology to calm any frizz and fl yaways commonly associated with dry hair. Clarke says: “Using the Nicky Clarke Frizz Control hairdryer will combat
frizz – perfect for those with fl yaway or uncontrollable hair. The dryer uses specialist ionic technology to leave hair shiny and manageable”.
Curly
Curly hair is often thicker and drier than other hair types, meaning those with curly hair need to use more product. Clarke suggests using serums more readily: “Serum should only be used on thicker, coarse hair – it will weigh fi ne hair down and make it diffi cult to style.” Using a diffuser on a hair dryer will help to tame curls and make them look healthier with less frizz, while blowing the air down the shaft will make it appear smoother. Teasing curly hair with the hands while drying and applying a smoothing product will also help to tame unruly fl yaways and frizz.
Oily
“The interesting point about oily hair is that it is almost exclusively found in fi ne haired people,” says Kingsley, heavy, greasy
products should be avoided. Hansford explains: “Many fi nishing products are oil based and not good for oily hair. Try having some colour put into your hair. Even a few subtle highlights will lift your root area and change its consistency to be slightly drier.” Mattifying products are best for use on oily hair, and adding volume and texture when drying hair will make oil look less obvious. Also advise customers to keep a dry shampoo to hand, so they can refresh their look throughout the day and evening.
Coloured
Coloured hair can become dull and lifeless if not cared for properly. Advise customers to nourish it with protective serums and sprays, just as with dry hair, but be wary of overloading the hair with product, as some will leave it looking dull and lifeless. If roots are a problem, blondes can try disguising them with a dry shampoo, or can style the hair with more volume and texture, or a different parting, to help hide them.
COLOURING with Clairol’s hair colouring expert, Duffy
What is the best way to decide on your new hair colour? There are lots of elements to consider when choosing a new hair colour, such as skin tone and eye colour. I would always recommend staying within two to three shades of your natural colour. Don’t go for anything that is going to ‘wash you out’; if you have pale skin don’t go for anything too dark; and if you have lots of warmth in your skin don’t go for anything too cold, or with ashy tones.
What are your top tips for colouring hair at home? Always remember, the smaller the section the better coverage you will get, and be generous with the product. Leave your hairline until last, ensuring every other section is properly covered, as the hairs across your hairline are fi ner and more likely to process quicker. When it comes to washing off the colour, spend a few minutes emulsifying the product (add a little water and massage the colour into the hair ensuring complete coverage; this will also help combat any stains on the skin that may be developing) and always use the Nice ‘n Easy ColourSeal Gloss Conditioner to help
lock in intensity. One of the biggest problems with home hair colour is untidy application. To combat this take a simple, old fashioned bar of soap, dampen slightly and using the wrong end of a makeup brush, scrape off small amounts of soap and smear them all around your hairline. This technique contains no chemicals and will wash off easily with the colour, without making the hairline greasy.
How should you care for hair after a colour treatment? Using Clairol Nice ‘n Easy ColourSeal Gloss Conditioner once a week after colouring will help to maintain its condition. Alternatively, if you fi nd that after several colour processes your hair is becoming porous through the ends, something like a Clairol Nice ‘n Easy Non-Permanent Colour will help maintain the colour depth and intensity. This can be used every two to three weeks between colour applications or root touch ups.
How can I avoid my colour fading? Colour fade is one of the biggest problems with porous hair, which is why the ends generally fade fi rst, due to being coloured the most. Excessive blow drying and styling
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will also increase your chances of faded colour. The more you look after the condition of your hair, the less colour fade you are likely to encounter. Semi-permanents are great solutions to combat colour fade between applications.
What are the best anti-ageing hair colour tips?
If and when your hair starts to lose its melanin, generally the overall tone and shade of your hair is likely to lighten slightly, so don’t just run out and buy the colour you think your hair was when you were a kid; buy yourself a colour just one shade lighter. This will tone down the harshness of the transparent hair shafts – more commonly known as ‘grey’ hair.
What do you expect the big trends to be for A/W 10? There is going to be a very strong trend towards blondes and soft, lighter tones this season. Don’t rush out and try to change your hair from a dark brown to a light ash blonde - it’s just not going to work! Instead, try lifting your natural colour one or two shades lighter just to give you that edge on this season’s trend.
September 2010 Pure Beauty 89
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