NEWS NIT WATCH
Vosene Kids, the hair care range that helps prevent head lice, has launched a website to help tackle head lice problems. Nitwatch. info provides an early warning system to alert parents when an outbreak is expected in their area, so they can take preventative measures and warn other families via the site. It also features information to help parents understand how to tackle and avoid head lice. Andrew Jones, head lice expert for Vosene Kids, says: “One of the key issues
with head lice is that once your child has them it’s too late and you spend hour after hour combing trying to remove them. With the help of
Nitwatch.info we can help parents share their concern for the issue so that other families can tackle it before it becomes a problem. Prevention is always better than cure.” Parents can help prevent head lice using the specially formulated hair care range from Vosene Kids, which contains natural lemon eucalyptus and tea tree oil to help repel head lice. Vosene Kids 3-in-1 Conditioning Shampoo can be used as a daily shampoo and conditioner while the Leave-In Spray Detangler can be applied after washing, or between washes, for extra protection. For more information visit
www.vosenekids.co.uk.
Simple tops Which? Charts
Simple Kind To Skin Replenishing Rich Moisturiser is now the UK’s most iconic skincare brand, according to sales statistics and a report by consumer watchdog Which?. The moisturiser was voted a household ‘must-have’ in the latest Which? report, and its sales have beaten other beauty brands to the number one position, with statistics showing two bottles of Simple Kind to Skin Replenishing Rich Moisturiser are sold every minute. Tenley Soanes, strategic marketing controller at Simple, says: “Our Replenishing Rich Moisturiser is clearly appealing to today’s savvy consumers. These two accolades coming at once are amazing for our moisturiser, which is a defi nite skincare staple. It just proves that being more expensive doesn’t automatically mean more effective and consumers don’t need to break the bank to look good”.
WINNING WELEDA Natural brand Weleda is celebrating after winning four coveted awards in
the Ethical Living Health & Beauty Awards. Readers of the ethical lifestyle magazine voted for the Awards, in which products were split into ten categories. Weleda’s Awards went to Skin Food for Best Skincare Product; Pomegranate Creamy Body Wash for Best Bath/Shower Product; and Calendula Nappy Change Cream for Best Baby Product, while also winning
the Award for Best Overall Brand. Ethical Living’s editor, Kim Marks, says: “I’ve always loved Weleda’s range and that our readers agree is no surprise! These awards are well deserved and
I’m delighted for Weleda, a brand I know is led by principles and quality.” Weleda’s marketing manager, Jayn Sterland, adds: “These awards are fantastic news. It’s great to know that Ethical
Living readers appreciate what we are doing in terms of sustainability, ethics and naturalness. Weleda is about treading as lightly as possible on the earth, and feeling a responsibility towards our world. We don’t profess to be perfect, but we try hard and we’ve shown a genuine commitment for nine decades – we are always looking for new ways to go that little bit further”.
8 Pure Beauty September 2010
www.purebeauty.co.uk
RAISING THE FLAG Natural healthcare brand Nelsons is celebrating its 150th birthday this year, and to commemorate the occasion staff at the company’s Head Offi ce have raised a fl ag. Nelsons chairman, Robert Wilson, says: “The 150th commemorative fl ag is fl ying high at our Head Offi ce, Nelsons House, in Wimbledon to show how proud we are as a company of reaching 150 years. It is amazing what we have achieved in this time - Nelsons has grown signifi cantly since 1860 and is now an international leader in its fi eld.” Nelsons’ brands include Rescue Remedy, Bach Original Flower Remedies, Arnicare, Nelsons Homeopathy, Spatone and Nelsons Pure & Clear. Nelsons has been instrumental in the consistent growth of the complimentary medicines market, which was estimated to be worth £191million at the end of 2007. Wilson adds: “At Nelsons we have always focused on providing the best solution for consumers, so as a business we strongly advocate an integrated approach to health, with complementary and conventional medicine working alongside each other. We believe that everyone should have access to information on all available options, so they can make an informed decision about the way their health is treated.”
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