trends: sportswear
Mountain Hardwear has introduced dry out technology to their latest range of gloves. A windproof and breathable membrane is added to the outer layer of the glove, which also adhered to its eco-credentials by being non-toxic and fully recyclable.
Innovate
In Innovate, the race is on for new discoveries and solutions, with an accelerated sense of urgency as science is heralded as the saviour of a trouble stricken age. This contemporary trend marks an optimistic outlook towards a new existence, free of economic doom and gloom, while rediscovering the benefits of an intellectual approach. Keen observation and understanding enables us to learn from past events and push for a better attitude to global advancement. A new sense of balance is being addressed, without the emotional responses and restrictions of spirituality. Nevertheless, science is given a human, organic touch with a fascination with nature under the microscope and intelligent approaches to improve living and wellbeing. Pioneering techniques are espoused to further the development of medicine, discovery and analysis. Instruction and calculation are seen as the remedy to adversity with generative design, algorithms and quantitative
methods determining a resourceful and effective result, no longer needing to equate to financial gain, but to a positive, considered way of life. Education is exalted, reflected by a clean, well thought-out aesthetic that draws inspiration from instructional diagrams, scientific symbols and the beauty of magnified nature. Refracted light patterns and chemical colours synthesize with organic structures for an invigorating vision. Innovate focuses on the popularity of urban sports, such as dance, BMXing and skateboarding, in addition to the beauty of golfing and also the rise in the importance of tram sports. Vibrant pink, petrol blue and luminous lime all escalate through the palette releasing a surge of energy. This, contrasted with shades of golden brown and olive green, creates a mellow counterbalance. Neutralised core colours of mushroom and barley offset sci-fi inspired neon accents, resulting in a futuristic and highly stimulating palette ideal for progressive sportswear. The dynamism of light is reflected within this energetic trend. Loose silhouettes are key, with dropped crotches, batwing sleeves and oversized hoods. Graphics are effective in this phase with a vibrant palette enhancing colourful printed panelling, linings and body- contouring piping. Contrast mock layers add to the urban cool, accessorised with slouched peaked beanies, sweatbands and high-top trainers. Taking on a tailored aesthetic, the scientific influence of the Innovate trend is exemplified through a golfing range. Contemporary versions of the classic argyle pattern use clipped in prints, distressed finishes and a fresh and modern colour palette. Contrast colour panelling is another key feature along with linear stitch detail to reflect the laboratory inspiration behind the trend. The classic preppy style of golf wear is reinterpreted with asymmetric pocket details, quilted gilets and mock layered polo shirts. Fabrics for golfing are developed to give the wearer's body breathability and comfort, such as a high quality cotton by Sea Island. Coolmax is an
effective fabric designed to keep the wearer dry and cool in humid and wet conditions; making it a seasonal all-rounder.
Panelling is the main feature of Innovate’s versatile range aimed at team sports, with unusual shapes, ribbed inserts and contrast colours. Quirky collar styles are essential, developing alternatives to the usual polo or round neck shapes. Linear stripes running through ribbing, flatlock that emphasises panels and angular seams reflect the mathematical inspiration of the trend. Functional features such as poppered trouser legs add a practical element to a mix and match range.
For sports where the athlete is constantly active, fabric that adds to comfort and performance give garments a high-end focus. Techno-fabrics such as ClimaLite® have been developed to sweep sweat away from the wearer's
The classic preppy style of golf wear is reinterpreted with asymmetric pocket details, quilted gilets and mock layered polo shirts. Fabrics for golfing are developed to give the wearer's body breathability and comfort.
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skin yet remains soft and lightweight. Similarly, Dri-FIT mesh enhances the breathability of the garment, essential during active team sports.
www.mudpie.co.uk
Department Store Buyer 29
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