Focus on Feeding & Accessories
Baby Brands Direct Ltd
Baby Brands Direct understands the importance for independent retailers to be able to access a comprehensive range of quality and specialists feeding products to ensure they have all the major brands alongside specialist items held in stock. Internationally recognised brands
Closer to Nature and Explora by Tommee Tippee and Philips Avent offer
a variety of essential products over and above the basics which include bottle warmers, breast pumps, sterilisers, blenders and accessories. In addition, some fantastic product video demonstrations are available on-line from these brands including their breast pumps and feeding bottles. To cater for stores that want to offer specialist feeding products a variety of
brands are held in stock for quick delivery, including glass bottles from Born Free and NUK, premature and vented systems from Dr. Brown’s, Anti colic bottles from MAM and silicone bottles from Prince Lionheart. In addition, a tempting selection of decorated dinner sets, cutlery and cups from TV licenses Waybuloo, Toy Story 3 and Peppa Pig are available. Exclusive to Baby Brands Direct is the patented Dreamgenii maternity pillow which has been a favorite retailer purchase with incredible consumer reviews and strong consumer marketing throughout 2010. Register online at
www.babybrandsdirect.co.uk to access some of the best
brands, best products at the best prices and enjoy free loyalty credit against all orders placed on-line. Order by phone, fax, email, post or the website for next day delivery with minimum carriage paid orders at just £200. Tel: 0845 370 8370
Chicco - Jazzy
Highchair Chicco Jazzy the latest addition to the multi-award winning Chicco highchair range. Stylish and modern with all the practicality you’d expect from a Chicco highchair. Suitable from six months to three years of age, the spacious, well-padded seat has a fi xed height, 3-position reclining backrest and a 5-point safety harness. The removable tray has three- positions.
Opens and closes
easily, and once open it’s very stable. Compact when folded, its lightweight makes it easy to move and store. Tel: 01623 750870
Medela A world fi rst: Medela introduces Calma, a
groundbreaking product makes a baby feed in a similar way as at the breast. This latest innovation is the result of
many years of research and development from leading lactation experts around the world. Brought to the industry by the producers of the world’s most technologically advanced breast pumps; Calma is a feeding device which forces a baby to apply its naturally learned breastfeeding technique. Calma’s unique design cleverly enables a baby to maintain its naturally learnt breast feeding method. This feeding device will therefore support mother and baby who need to move from breast to bottle, and most importantly back to breast – a revolution for busy breastfeeding mothers.
Unlike Calma, a conventional teat forces a
baby to drop its natural feeding behaviour. Even if the baby is not actively sucking the milk fl ows freely from a standard teat, a feature totally unlike that of the breast (and Calma), which actually makes a baby ‘work’ for the milk. Once a baby experiences the ease of milk removal from a conventional teat, it is natural that they may become lazy, and struggle to return to the breast where they have to actively work for food. Tel: 0870 950 5994
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Jané – Johnston Prams
The Jané Thermal Food Container Stainless Steel allows you to keep baby’s food warm. The screw top system provides a really secure seal whilst the grooves on the robust lid make for easy twisting. It has a double closing system. The fi rst smaller lid is sealed with silicone to prevent liquid from leaking out.
We recommend you fi ll the fl ask with boiling water for fi ve minutes to heat the fl ask walls up fi rst. This will ensure the food stays hot for longer. The outer lid is bigger and can be used as a bowl making it easier to feed the child and leaving the rest of the food inside the fl ask so it stays hot or cold for up to 10 hours due to the insulation of the double wall vacuum. The 600ml or 20 ounces containers are suitable for storing a complete meal.
It is suitable from 4m+ and is light, practical and safe, ideal for using at home and an ideal ‘on the go’ solution. It has a nylon carrying bag making it very convenient for journeys. Top of Form. RRP: £16.99.
Tel: 02890 849045
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