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COVER STORY


“PEOPLE LIKE TO HEAR THEY DID SOMETHING


GOOD. I’VE NEVER KNOWANYONE


WHO DIDN’T LIKE A COMPLIMENT. PEOPLE NEED TO


FEEL GOOD ABOUT THEMSELVES.”


have been beneficial to an executive who expects stellar results from his drivers. “Timely delivery is very sensitive when you’re hauling produce. There is no excuse for being a day or two late. If you’re late with produce, they don’t need you anymore because they’ll find someone else.” And during these summer harvesting


Eastlick


business, but it’s not as much fun now with regulation. You used to deal with people. You delivered directly to a person, but you don’t get to do that anymore.” But, there is one place he can always


count on to provide socializing and story- telling opportunities: Motor Carriers of Montana events. “I joined in the ‘70s and went through all the offices,” Eastlick who was MCM president from 1990-1991 said. “I did have a lot of fun on the executive board. I liked to get up there and tell them a few jokes before their meetings. The camaraderie among trucking people is what draws them together.” Having stepped down from the executive committee seven years ago, Eastlick is happy to reflect on the fond memories of those he served with. “I miss the


meetings. I miss seeing the guys all the time.” Having testified at a handful of legislative


hearings on behalf of the trucking industry, Eastlick is well aware of the impact the association can have on state regulations. “We’re able to bolster trucking in the legislative branches,” Eastlick said. “You can really see how the association helps with laws in the state and the ATA [American Trucking Associations] with federal laws.” Despite regulations effect on the personal


aspects of the industry, many changes have been positive. “Highways are much better and so are the trucks,” Eastlick said. “They’re more comfortable and have power steering, air conditioning and other stuff we didn’t have when I was in the truck.” Improvements in speed and comfort


ROADWISE | JUNE 2010 | www.mttrucking.org


months, Eastlick is busy hiring new drivers to keep up with the demand. “With trucks, all you have to offer is service, so that’s what I demand of my drivers.” Operating in a CSA 2010 test state, Eastlick has noticed changes with hiring drivers. “It throws your percentages way off, but it’s something you’ve got to live with.” Eastlick raves about his 25 employees


including his daughter, CheriMueller. “People I work with help me. They know how important it is to deliver on time. They know they can call me anytime and no matter what they problem is; we’ll figure out a way to solve it.” He does offer incentives like bonuses for


increasing fuel mileage and vacation time to keep his drivers motivated, but there’s one motivation Eastlick swears by that doesn’t cost him a penny—compliments. “People like to hear they did something good. I’ve never know anyone who didn’t like a compliment. People need to feel good about themselves, no matter who they are or their job in the company.” Acting as representatives for the entire company, expects employees to reflect


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