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Progress Report Consensus Building and Community Outreach


Te City Center Redevelopment Framework and Phase 1 Implementation Strategy provides a series of initiatives and directions that require the support and participation of public and private stakeholders. To build that support, broad consensus among key stakeholders and the general public is critical. Outreach sessions were held in December, 2009, and January, March, April, and May of 2010. LWLP and the RRDP met with over 600 representatives of interested parties. One-on-one interviews, structured focus groups, brainstorming sessions, and public outreach sessions were held.


Communications Tools


Hundreds of Rockford citizens were consulted during the process of identifying the Phase 1 Focus Area Redevelopment Plan. Te feedback received from these many involved citizens is reflected throughout the planning material. Ongoing input from the general public is essential to the success of redevelopment efforts. To facilitate that ongoing dialogue, an interactive and creative envisioning exercise was developed for use during public outreach sessions. Te RRDP’s web site will keep the public updated on the RRDP’s efforts, while a survey feature will allow for continuous feedback on ongoing initiatives during the evolution of the City Center.


The RRDP web site launched on June 16th, 2010 C Over 600 Rockfordians were consulted during development of the plan


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Progress Report


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