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VOICE

technology

Success story

Belron sees

®

clear benefits in

Voxware Voice

technology

B

Autoglass® elron® is the world’s

largest dedicated vehicle glass repair and replacement company. Operating

under brand names, such as Safelite®

AutoGlass in the US, in the UK and

Carglass® in Europe, Brazil and

China, it has businesses in 32 countries across 5 continents.

The vision of Belron® is to be the

world’s natural choice for vehicle glass repair and replacement. Belron®

focuses on increasing

efficiencies and strives for excellence in everything it does to delight customers. It was that kind of thinking that drove the decision to implement Voxware Voice technology in the Laddaw® distribution centre, the largest European distribution centre operated by the Belron®

Group.

Results have been impressive, with a 20 per cent productivity increase and 99 per cent accuracy achievement.

Hightly tuned process

Prior to Voxware, order selectors worked with RF scanners, which had to be repeatedly holstered in order to handle the windscreens shipped from the Laddaw®

facility. Daily order selection is a highly

42

MANUFACTURING

&LOGISTICS

IT May 2010

tuned process in which pick sequence is extremely important. Because windscreens have varying curvatures, they must be picked in the correct order for packing into specialised containers, called Supplainers.

Time and accuracy are both of the essence. Laddaw®

distributes

to 18 local distribution centres in the UK, and also to many independent vehicle glass fitters. Products are picked only after ordered by a customer, so accurate and rapid delivery is a key factor in supporting the commitment of Belron®

to its customers.

Multiple benefits from Voxware Software

The focus of the Voxware 3 implementation was therefore on speed and quality of the order

“After deploying Voxware 3, we saw a tremendous jump in productivity,” said Richard Cooke, supply chain manager at Belron®

selection process. The solution utilises the standard Voxware 3 Order Picking software product, with configurable extensions that translate order data from the Belron®

, into properly sequenced pick tasks for selectors to perform.

Oracle system, based on business rules supplied by Belron®

the configurability and flexibility of Voxware 3. With the Voxware 3 solution, pick paths are shorter, products are handled in the

and an architect of the

new solution who oversaw the project. “Our staff were finally able to operate completely hands-free, so they were no longer burdened with having to put down and pick up the scanning gun – yet accuracy was just as good if not better.”

Cooke continued: “We worked with Voxware in configuring Voxware 3 and in particular the integration needed with our Oracle system. Prior to codifying these business rules, it was largely a manual process to determine the best sequence for picking – and if a selector picked products in the wrong order then they would not fit properly into the Supplainer, which necessitated a lot of re-work. We are impressed with

correct order and our cost to process the same volume of work is lower because it all gets done faster.”

Focus on customer service

Belron®

is intensely focused on

customer service, and the company is keenly aware that customers who need help need it promptly and correctly. The Voxware 3 implementation takes these same values and applies it to the distribution operation, ensuring that customers receive the goods they need on time – and doing so in a way that maximises efficiency yet minimises cost. 

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